Content Marketing Associate - Chicago, United States - UPshow

Description

About the role:
UPshow is seeking a dynamic and motivated Content Marketing Associate to join our team.

The ideal candidate will be responsible for driving content creation and product marketing initiatives to support our sales efforts, enhance brand visibility, and drive customer engagement.

This role requires a creative thinker with a passion for storytelling, exceptional writing skills, and a strong understanding of digital marketing strategies.

Responsibilities:

Develop and execute content marketing strategies to support sales enablement initiatives, including creating compelling sales collateral, presentations, and case studies.

Write engaging and informative blog posts, articles, and website content to drive organic traffic and enhance brand awareness. Own and manage the company's website, ensuring content is up-to-date, relevant, and optimized. Take ownership of social media channels, creating and curating content to engage with our audience and drive community growth. Collaborate cross-functionally to develop product marketing material, including product messaging, feature updates, and release notes. Utilize marketing SaaS tools to execute email marketing campaigns, track performance metrics, and optimize conversion rates.

Stay updated on industry trends, competitive landscape, and best practices in content and product marketing to drive continuous improvement and innovation.

What we require from you:

Bachelor's Degree in Marketing, Communications, or a related fieldMinimum of 3 years experience in content marketing, product marketing, or a related role.

Proven track record of creating high-quality content across various formats, including blog posts, articles, social media posts, and sales collateral.

Strong understanding of digital marketing principles, SEO best practices, and analytics tools. Proficiency in marketing tools such as Hubspot, Webflow, Canva, Microsoft Office, Google Workspace, or similar platforms. Excellent written and verbal communication skills, with an eye for detail and accuracy. Ability to work independently, prioritize tasks, and meet deadlines in a fast-paced environment. A proactive and results-driven attitude, with a passion for driving business growth and customer engagement. **This is a hybrid position.

Candidates must be available to be in person in our Chicago office at a minimum of one day per week.

About UPshow:
UPshow is the leading on-premise entertainment and performance marketing platform that develops branded digital networks for brick-and-mortar businesses. Its front-of-house and back-of-house solutions provide interactive digital marketing, entertainment, and communications to drive measurable outcomes. Founded in 2015, UPshow reaches audiences through more than 30,000 screens in businesses worldwide.

Key customers include Buffalo Wild Wings, Dave & Busters, Smile Doctors, Crunch Fitness, ATI Physical Therapy, Burger King, and Sodexo.

Benefits and Perks:

Competitive Compensation Stock OptionsMedical, dental, vision, life, and short-term disability insuranceProfessional Development ProgramsAccess to senior management and mentoring opportunitiesEmployee Recognition ProgramUnlimited PTOPaid Parental LeaveMental Health and Recharge Days 401k MatchPre-tax TransportationSummer FridaysEmployee Assistance ProgramWork from Anywhere policy, to respond to an ever-changing work climateVirtual Social Events including: Team Wins and Highlights from the Month, Cultural and Diversity Spotlights, and Happy HoursThis is a chance for you to join a challenging and inspiring environment where you will have the possibility to make a daily impact.

Every day you will work alongside helpful and down-to-earth colleagues who are dedicated and ambitious. Together we create an innovative environment that drives UPshow forward.

If you are the right person for the role you will be part of a fantastic journey in a dynamic, high-growth business.

We look forward to your application.
UPshow is an equal opportunity workplace and an affirmative action employer.

We are always committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

Discrimination is not welcome on the basis of any other status protected by the laws or regulations in the locations where we work.