Senior Associate, Product Marketing Strategist| Retail Bank - Richmond, VA
1 month ago

Job summary
We are seeking a Marketing Senior Associate to join our dynamic Integrated Strategy team. In this role, you will be a key member of our marketing efforts, assisting with the development of creative and messaging strategies for integrated campaigns.Responsibilities
- Assist with Creative Strategy: You'll help gather business objectives and consumer insights into clear creative briefs that are shared with our internal creative teams and external agency partners.
- Support Messaging Strategy: You will help execute clear, compelling, and customer-centric messaging hierarchies and narratives that resonate with our target audiences.
Job description
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