eCommerce Content - Carlsbad, United States - Bowers & Wilkins

Description

eCommerce Content & Site Specialist page is loaded

eCommerce Content & Site Specialist

Essential Responsibilities:

• Executes creating and uploading impactful, consumer-relevant content that drives conversion while highlighting products, promotions, events, and partnerships.
• Collaborates with key brand, creative, and DTC stakeholders to produce high-quality content to achieve growth objectives.
• Coordinate content deliverables across various creative resources while upholding established site and brand style guides.
• Manages content loading on the website and ensures it is consistent and linked.
• Helps improve standards, systems, and best practices for new product listings, content creation, distribution, and maintenance.
• Collaborates with appropriate stakeholders to ensure the timely and accurate rollout of website content changes and email marketing messaging.
• Stays up-to-date on industry best practices and digital content trends.
• Partnered with the internal DTC team and uses data to generate variations in content for multiple consumer segments and A/B testing.
• Execute major and minor DTC content campaigns for the website and email, including promotional activity and seasonally relevant marketing messaging.
• Work closely with web designers to bring content to life, coordinates content priorities.
• Work closely with site merchandisers to provide category optimization recommendations and request categories be made for content specific needs.
• Writes and submits briefs for internal and external partners as required.
• Responsible for all QA and approval of content prior to launch.
• Manage localization including translation oversight and implementation on various sites.
• Works with brand marketing teams and DTC eCommerce manager to collaborate and develop and execute weekly, monthly, and yearly content calendars that align and support the overall global brand calendar.
• Ability to multitask and meet deadlines while maintaining attention to detail.

Required Qualifications:

• 2+ years of marketing experience, preferably eCommerce / DTC
• Ability to organize and prioritize multiple goals and projects under tight deadlines
• Strong understanding of digital content management best practices
• Ability to plan and execute projects involving multiple cross-functional stakeholders
• Experience with web content management systems and/or eCommerce platforms
• Basic understanding of HTML
• Experience with web analytics tools such as Google Analytics
• Strong digital / consumer copywriting skills
• Strong analytical, prioritizing, interpersonal, problem-solving, presentation, project management & planning skills

Preferred Qualifications:

• Experience within a direct-to-consumer (DTC) business, preferably as part of a branded manufacturer
• Experience in a multi-brand portfolio is a plus

Compensation : The anticipated range for this position is $75,000 to $85,000. Actual placement within the range is dependent on multiple factors, including but not limited to skills, education, and experience.

Masimo Consumer is a newly formed division within Masimo, the most innovative remote patient monitoring company in the world. This division oversees the consumer audio business (formerly called Sound United) and Masimo's expansion into consumer health. Masimo Consumer strives to improve lives through consumer centric innovations.

One of the worlds largest portfolio audio companies, Masimo Consumer Audio is home to eight legendary audio brands: Bowers & Wilkins , Denon , Polk Audio , Marantz, Definitive Technology , Class , and Boston Acoustics . Each brand boasts its own philosophy and unique approach to bringing sound and home entertainment to life.

With over 300 years of innovative audio and home solution expertise, Masimo Consumer Audioimproves lives by creatingdistinct and immersive listening experiences for a wide range of consumers in more than 130 countries.

To learn more about Masimo Consumer Audio and its brands, visit .

About Us

We employ more than1,800 associates in 18 countries, empowering us to take our brands to new heights. Masimo Consumer has a global face and a sales presence in over 130 countries with manufacturing, supply chains, distribution channels and, associates in the United States, Europe, Japan , China, and other parts of Asia.

High visibility, broad impact. This is a high-growth environment, and you will have the opportunity to really make an impact on our systems and processes and how we enhance them. In addition to being exposed to new projects and learning new skills, this role also positions you to interact with a variety of departments, teams, and leadership groups on a global basis.

Great time to join. We are proud to provide premium audio/video experiences to both commercial and consumer markets and, we're experiencing healthy growth. When you've proved yourself a star and are ready for the next career step, the opportunities will be there.

Cultural experience. You will have regular exposure to many cultures. We're in over 130 countries, so you're not just focused on one culture, but will enjoy working with many.

Building on success. Our growing portfolio of premium audio and video products and the new consumer health line deliver best in design, technology, innovation and, performance to a variety of customers who seek to enrich the moment with pure sound and vision. Our well-respected products continuously win industry awards and accolades. We are investing in growth and expanding our product lines, distribution channels and markets, and our teams, making this an exciting time to be part of Masimo Consumer .

Excellent compensation, benefits and, work environment. In addition to a competitive salary, and an attractive incentive program, we offer a collaborative work environment and professional development opportunities. Join MASIMO CONSUMER and lets build an even greater company together