Remote Senior Marketing Manager - San Francisco, CA, United States - Postman

Description

Postman is the world's leading collaboration platform for API development.

The Postman API Platform's features simplify each step of the API lifecycle so that individuals and enterprises can create better APIs—faster.

More than 30 million developers and 500,000 organizations worldwide use Postman today. Together, we are building the API-first world.
Postman is hiring a dynamic and creative leader who can design and execute integrated demand generation campaigns.

We are looking for a Senior Integrated Marketing Manager to join our growing enterprise demand generation team and lead our integrated marketing campaign efforts.

You will be responsible for creating and executing comprehensive marketing campaigns that generate qualified leads for our sales team and drive revenue growth.

You will also oversee the campaign creation, performance, optimization and distribution across multiple channels such as email, paid media, and social.

This is a remote role based on the West Coast, United States.
Lead the ideation, planning and execution of integrated marketing campaign strategies that align with our business goals and target audience
Manage the end-to-end execution of demand generation campaigns across multiple channels, including email, paid media, content syndication, webinars, social media, ABM, and events
Collaborate with the sales, product, and creative teams to create compelling and relevant campaign messaging and assets
Track, measure, and analyze campaign performance and ROI using data and insights
Manage the campaign budget and allocate resources effectively
Develop and execute comprehensive demand generation strategies to drive continuous growth for lead and pipeline generation.
At least 8 years of experience in B2B digital marketing, preferably in a SaaS or technology company

Proven track record of creating and executing successful integrated campaigns that deliver marketing qualified leads that convert to sales opportunities.

Strong knowledge of marketing automation and attribution tools, CRM systems, and analytics platforms like Marketo, Salesforce and rampmetrics.
Excellent communication, presentation, and project management skills
Creative, strategic, and analytical thinker with a growth mindset
This is a remote role based based on the West Coast, United States.

In addition to our pay-on-performance philosophy, we offer a comprehensive set of benefits, including full medical coverage, flexible PTO, wellness reimbursement, potential spot awards, and a monthly lunch stipend.

Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers.