Jobs

    Social Media Marketing Specialist - Florida, United States - Dealers United

    Dealers United
    Dealers United Florida, United States

    3 weeks ago

    Default job background
    Description

    ROLE DESCRIPTION

    Dealers United is all about assisting car dealers to boost their sales using top-notch digital solutions like SEO, SEM, and Social Advertising.

    If you join us as a Paid Social Specialist, your main mission will be to craft and implement a killer Social ads strategy for our car dealer clients. We need someone who can grasp the clients' objectives and make them a reality quickly. Providing exceptional customer service is at the core of what we do at Dealers United.

    RESPONSIBILITIES:

    • Set up and run effective paid social campaigns on various channels like Meta (Facebook/Instagram), TikTok, Pinterest, and Snapchat.
    • Ensure timely completion of tickets to support the Customer Experience teams.
    • Securely handle customer data files to create customer lists, match offline events, and maintain data privacy.
    • Collaborate with ad platform representatives and internal teams to grasp ad platform best practices.
    • Stay updated on industry trends, implement best practices, and work closely with different teams.
    • Optimize campaigns based on Paid Social strategies to enhance performance consistently.
    • Conduct quality checks during ad playbook creation.
    • Maintain updated notes in a client's Hubspot company for visibility to other team members.
    • Troubleshoot campaign issues on platforms to ensure optimal performance.
    • Enhance knowledge of target platforms, especially regarding new product developments.
    • Provide strategic insights to support Customer Experience teams in campaign creation and optimization.
    • Assist in updating training resources and procedures for day-to-day operations.
    • Participate in client calls, offering platform knowledge, guidance, and best practices as required.
    • Support the Paid Social team in various technical and administrative tasks.

    IDEAL CANDIDATE REQUIREMENTS

    • Over 2 years of experience in digital marketing or advertising.
    • At least 1 year of creating social media ad campaigns from scratch.
    • Strong understanding of running digital media campaigns across platforms like Facebook, Snapchat, TikTok, and Pinterest.
    • Excellent task management and attention to detail.
    • Ability to solve problems effectively.
    • Goal-oriented team player with a hunger for learning.
    • Knowledge of digital solutions and strategies on advertising platforms like Google Analytics and Facebook Ads.

    COMPENSATION:

    The Paid Social Ads Specialist role offers a salary range between $55,000 - $70,000 annually.

    KEY PERFORMANCE INDICATORS:

    • Meeting ticketing SLAs.
    • Supporting client ad spend growth.
    • Outperforming campaign benchmarks set by clients and the company.
    • Mastering individual advertising platforms.
    • Having in-depth knowledge of BuyerBridge products.

    TOOLS USED

    • BuyerBridge.
    • Hubspot CRM.
    • Business / Ads Managers (Facebook, TikTok, Snapchat, Pinterest).
    • Google Suite.
    • Notion.
    • Zoom.
    • Slack.
    • NinjaCat.
    • BlueKai / Oracle Data Cloud.
    • Monday.

    Job Type: Full-timeBenefits:

    • 401(k).
    • Dental insurance.
    • Flexible schedule.
    • Health insurance.
    • Unlimited paid time off.
    • Vision insurance.
    }
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