Senior Associate, National Audio Investment - New York - Dan Global

    Dan Global
    Dan Global New York

    2 hours ago

    Description

    Senior Associate, National Audio Investment

    The Senior Associate, National Audio Investment will execute audio buying across network terrestrial radio, podcasting, and digital audio for a major CPG client. Reporting to the Director and Associate Director, you will help ensure campaigns are accurately planned, activated, and stewarded against client goals while managing day-to-day vendor communication and collaborating with internal teams to align on budgets, goals, and deliverables. You will also contribute to client recommendations and marketplace insights to inform broader audio strategies.

    You should have a strong understanding of the audio landscapeparticularly terrestrial and digital audiowith the ability to evaluate proposals, track campaign delivery, and support clear, data-informed recommendations. The ideal candidate brings a solid foundation in audio investment, vendor management, and cross-functional collaboration and thrives in a fast-paced, detail-oriented environment.

    Key Responsibilities

    You Will:

    Campaign Activation & Stewardship

    • Support the planning, negotiation, and execution of national audio campaigns across terrestrial radio, podcasting, and digital audio
    • Issue RFPs, evaluate vendor proposals, analyze research, and build schedules and tactical recommendations aligned to client KPIs
    • Manage buysheets, pacing, delivery tracking, and optimization needs throughout each campaign
    • Negotiate rates, added value, bonus weight, and makegoods; document and resolve any delivery shortfalls
    • Assist with post-campaign analysis and delivery reporting
    • Ensure all IOs, authorizations, and campaign documentation are accurate, updated, and delivered on time

    Cross-Functional Collaboration

    • Partner with Planning, Strategy, Analytics, and Client teams to align on campaign goals, budgets, deliverables, and requirements
    • Develop and refine internal and external decks (campaign recaps, vendor evaluations, marketplace POVs, upfront materials) and support client-facing discussions
    • Coordinate timelines and deliverables across teams to maintain smooth workflow and communication
    • Collaborate with Traffic/Creative teams to ensure timely asset delivery, specs, and flighting details
    • Translate marketplace learnings and performance insights into future recommendations

    Vendor & Marketplace Management and Communication

    • Serve as day-to-day contact for network audio vendors; ensure timely communication and follow-ups
    • Request and review proposals, manage IO updates, and support rate, inventory, and added-value negotiations
    • Contribute to marketplace updates and category insights to support planning and strategy

    Tools, Systems & Reporting

    • Input and maintain campaign data in MediaOcean (Spot Toolkit & Prisma)
    • Use ACT1 to support planning analysis and campaign evaluations
    • Monitor billing, reconcile discrepancies, and partner with Finance to resolve issues
    • Maintain internal trackers, budget summaries, and delivery documentation
    • Complete post-buy analyses and manage makegoods process

    Qualifications

    • 2+ years of experience in media buying and negotiation
    • Working knowledge of media math concepts and campaign delivery metrics
    • Excellent verbal and written communication skills
    • Strong analytical and problem-solving abilities
    • Highly organized with exceptional attention to detail
    • Proven ability to manage multiple priorities and shifting deadlines
    • Proactive, accountable, and able to work independently and cross-functionally
    • Proficient in Microsoft Word, PowerPoint, and Excel
    • Experience with MediaOcean and ACT1 preferred

    The annual salary range for this position is $51,000-$83,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

    Benefits available with this position include:

    • Medical, vision, and dental insurance
    • Life insurance
    • Short-term and long-term disability insurance
    • 401k
    • Flexible paid time off
    • At least 15 paid holidays per year
    • Paid sick and safe leave
    • Paid parental leave

    Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

    Location: New York - 150 E 42nd

    Brand: Carat

    Time Type: Full time

    Contract Type: Permanent

    Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an email to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.

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