- Own and lead the performance creative strategy across Meta/Instagram, YouTube, Amazon, TikTok, Snap, Pinterest, Search, Email/Lifecycle Marketing, and other emerging channels.
- Develop simple, repeatable creative frameworks by channel and funnel stage—hooks, proof points, offers, CTAs, and pacing logic.
- Build and manage a clear creative testing roadmap: define what's being tested, why, how success is measured, and rotation plans to prevent creative fatigue.
- Partner with Paid Media, Product, and Creative teams to review weekly performance data and translate insights into actionable creative direction.
- Act as a player-coach—set the direction while getting hands-on with concept and design when needed.
- Direct photo shoots, UGC creator sessions, and founder-led ads, ensuring brand consistency and strong direct-response messaging.
- Leverage AI-powered tools , NanoBanana, Midjourney) for rapid iteration of video and still creative assets.
- 7+ years of performance marketing experience and customer acquisition ideally within DTC or subscription-based brands
- 2+ years of team leadership or management experience
- Prior experience working in the lifestyle, beauty products, high-growth startup, direct-to-consumer, and /or subscription space
- Proven track record building creative systems and frameworks that improve performance at scale
- Ability to own performance creative end-to-end
- Deep Meta/Facebook Ads experience with transferable knowledge across platforms
- Strong direct-response marketing instincts; messaging hierarchy, proof, offers, CTAs
- Proficiency with creative production tools; Photoshop, directing shoots, managing talent
- Experience leveraging AI creative tools; Midjourney, , NanoBanana, or similar
- Customer focus approach with strong problem-solving capabilities
- Eager to push the boundaries of what is possible, eager to learn and grow
- Understanding and practice of performance, acquisition, and direct response marketing strategies
- Opportunity to be one of the first 50 employees in the business and be a key player in building this platform
- Join an organization that is passionate about the work their doing day in day out
- Build and scale the creative engine for one of LA's fastest-growing DTC brands
- Direct access to executive leadership and creative autonomy to make an impact
- Opportunity to join one of the fastest growing businesses in Los Angeles
- Base salary in the $150k to $180k range + Equity
- Generous PTO
- 401K Plan
- Other perks
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Director of Creative Marketing - Santa Monica - FILD Search, LLC
Description
Are you a Director of Creative Marketing with a strong background in the Direct-to-Consumer, Subscription, or Ecommerce space? Are you a Director of Creative Marketing seeking an opportunity with a fast-growing DTC health and wellness brand? Are you a Director of Creative Marketing with a proven ability to turn data into high-performing creative strategies? Are you a hands-on creative leader who loves to balance concept, execution, and mentorship while leveraging both traditional and AI-powered tools? If yes, please continue reading…
This West LA based growth-stage startup ties in telemedicine, health and wellness, subscription, and pharma. They are led by a strong management team of industry experts and have a tremendous pipeline of consumer business enabling them to expand the team with the scale of the business. The company is already profitable, is scaling aggressively in 2026, and the Founder/CEO has led several successful venture-backed companies, and has a track record of mentorship and promoting from within.
Role and Responsibilities:
Skills / Experience Needed:
What is Being offered:
If you are a Director of Performance Marketing who is interested in joining an innovative direct to consumer / subscription-based health platform in LA, please apply today.
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Director of Creative Marketing
Only for registered members Santa Monica
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Creative Marketing
Only for registered members West Hollywood
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Creative Marketing
Only for registered members West Hollywood, CA
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Director, Creative Marketing
Only for registered members Culver City, CA
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Creative marketing
Only for registered members New York, NY
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Performance Marketing Creative Strategist
Only for registered members Beverly Hills
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Performance Marketing Creative Strategist
Only for registered members Beverly Hills, CA
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Marketing and Creative Coordinator
Only for registered members Los Angeles, CA
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Creative Asset Manager, Lifecycle Marketing
Only for registered members Culver City
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Creative Asset Manager, Lifecycle Marketing
Only for registered members Culver City
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Creative Asset Manager, Lifecycle Marketing
Full time Only for registered members Culver City
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Creative Marketing Strategist
Only for registered members Los Angeles
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Marketing Creative Director
Only for registered members Los Angeles
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Marketing Creative Director
Full time Only for registered members Los Angeles
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Creative Marketing Intern
Only for registered members Los Angeles
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Creative Marketing Intern
Only for registered members Los Angeles, CA
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Creative Marketing Associate
Only for registered members Los Angeles
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Creative Marketing Associate,
Only for registered members Los Angeles, CA
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Creative Marketing Specialist
Contract Only for registered members Los Angeles
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Creative Advertising Manager, PV marketing WW
Only for registered members Culver City