- Monitor campaign pacing and performance
- Utilize bid management tools, as well as, Google, Bing and other paid search platforms to launch campaigns and implement optimizations
- Develop keywords and ad copy
- Pull reporting and analyze data
- Billing
- Familiarity with Excel and formulas/shortcuts
- Knowledge and understanding of data analysis
- Collaborative
- Detail-oriented
- Analytical mindset and problem-solving ability
- Ability to prioritize tasks and manage time efficiently
- Strong communication skills including written, interpersonal, & presentation
Paid Search Coordinator - Santa Monica, United States - RPA
Description
We're RPA: an independent advertising agency that puts People First. It's a unique philosophy for a different kind of agency: where we aspire to create work that truly matters to people, for brands that respect and value people, with a team we empower and treat like people. And we do it all in the heart of sunny Santa Monica, California.
Why You'll Never Want to Leave
Our People First philosophy means creating a culture where people like you can thrive, do meaningful work, and - we hope - stick around for a while. In an industry known for high turnover, people at RPA seem to recognize the value of an environment that truly wants to support our Associates' lives and career growth.
Who You'll Be Collaborating With
Every day, you'll be teaming up with a diverse, enthusiastic, multi-disciplinary team of professionals with a smart sense of humor and a strong desire to grow and develop.
Job Summary
The Search Coordinator will learn and perform the best practices of setting up, launching, and managing paid search campaigns for our client American Honda Motors along side our talented Paid Search Professionals. They will assist the team with the day-to-day management and support team members on various tasks, such as developing ad copy and implementing optimizations.
What You'll Be Working On
Pay for this role is not negotiable.
As an Equal Opportunity Employer, at RPA we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, veteran status, disability, or any other classification protected by federal, state, or local law.