- Help develop audience-centric paid and owned media plans across digital, social and direct channels.
- Maintain content planners and asset trackers for display, streaming, social, search, email and direct mail.
- Provide channel-specific instructions for asset distribution and tactical execution.
- Collaborate with many partners across multiple teams to bring our media plans to life.
- Track spending and reconcile budgets
- Minimum 2 years of experience with Cross-Channel Media Planning (TV, out of home, streaming, display, social, search) or Owned Channel (email, direct mail, organic social) experience.
- Basic knowledge of how media channels are used to drive business growth.
- Built relationships with a diverse set of partners.
- Experience using Smartsheets, Workfront or BrandMaker
- A passion for data-driven, audience-centric marketing
- Bachelor's degree in advertising, marketing, or communications, or equivalent work experience.
CE Mgr-Strategy Plng - Kissimmee, United States - Disney Experiences
Description
Customer Engagement (CE) is part of the Marketing Center of Excellence within Disney Experiences (DX). We connect consumers to the place where dreams come true through the development of holistic, audience-focused, data-driven communication plans across offline, digital and direct relationship channels.
We are looking for an CE Manager to join our dynamic Strategy, Planning and Integration team. You will manage day-to-day tasks for your assigned campaigns or programs. This including communicating needs, maintaining content planners and editorial calendars, providing instructions for content distribution and reconciling budgets. You will collaborate across many teams and partners. If this sounds like you, we encourage you to apply
You will report to the Customer Engagement Associate Manager, CE-Strategy, Planning and Integration.
What You Will Do
Preferred Qualifications
Education
Additional Information
Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at