Digital Marketing Operations Manager - Kansas City

Only for registered members Kansas City, United States

1 month ago

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Job summary

We are seeking a Digital Marketing Operations Manager to drive scalable data-driven digital growth for Paris Brothers across demand generation eCommerce and customer lifecycle marketing.

Responsibilities

  • Drive profitable sales growth across eCommerce channels (Shopify Amazon Bottomless Syndigo TikTok and others) by providing strategic tactical leadership to external agency partners
  • Provide strategic tactical leadership to paid media across SEO SEM GEO paid social marketplaces and digital display including structured testing to assess incrementality and true performance
  • Own measurement attribution frameworks to assess incrementality CAC efficiency channel performance including test design performance evaluation

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