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Executive Director, Communications/Marketing - St Louis, United States - Washington University in St. Louis
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Description
Scheduled Hours 40Position Summary
Responsible for strategic positioning and tactical marketing of the clinical practice of Washington University School of Medicine, a group of 1,800+ medical specialists.
Audiences include referring physicians, patients and prospective patients, internal audiences of the school of medicine and marketing and management personnel of the affiliated and associated hospitals.
As a member of the senior management group, is expected to utilize professional strengths to promote the goals and objectives of the Faculty Practice Plan.
Job DescriptionPrimary Duties and Responsibilities
Manages a team of marketing coordinators and writers to develop and execute marketing plans and advertisements for selected clinical programs, divisions and practice sites.
Represents the objectives of the Faculty Practice Plan and the brand at/for intra- and inter-facility programs and initiatives.Develops, manages, and grows the
WU Physicians website
.
Develops and promotes medical communications and service directories to faculty, referring, and other community physicians.
Promotes selected clinical services to patients via electronic and traditional media.
Attends, on a regular basis, meetings of the Faculty Practice Plan administrative staff to effectively and expeditiously execute the communications priorities established by the CEO.
Integrates internal communications related to the Faculty Practice Plan with existing internal and external communications programs under the direction of the Associate Vice Chancellor for Medical Public Affairs.
Preferred QualificationsFive years of experience in public relations and communications.
Technical ability (medical writing and web entry) to communicate effectively in a medical environment.
Supervisory skills to motivate and manage creative team.
An aptitude for working through consensus; ability to prioritize, set and reach goals, balance and manage multiple concurrent projects; ability to plan, organize and administer programs effectively.
Ability to prepare budgets and maintain accurate expenditures.Creativity and flexibility that facilitate success in an environment where critical thinking, teamwork and persuasion are highly prized.
Understanding of and commitment to academic medicine in general and to Washington University in particular.
Required Qualifications
Bachelorâs degree, preferably a Masterâs degree, in business administration, health administration, journalism, marketing, communications, or any other field that provides academic preparation for developing and executing communications strategies in a health care environment; a minimum of five years of progressive leadership experience in a medical or university/college environment required.
Salary Range $94, $165,600.00 / Annually
The salary range reflects base salaries paid for positions in a given job grade across the University.
Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget.
QuestionsFor frequently asked questions about the application process, please refer to our
External Applicant FAQ
.
Accommodation
If you are unable to use our online application system and would like an accommodation, please email
or call the dedicated accommodation inquiry number at and leave a voicemail with the nature of your request.
Pre-Employment Screening All external candidates receiving an offer for employment will be required to submit to pre-employment screening for this position.
The screenings will include criminal background check and, as applicable for the position, other background checks, drug screen, an employment and education or licensure/certification verification, physical examination, certain vaccinations and/or governmental registry checks.
All offers are contingent upon successful completion of required screening.Benefits Statement
Personal
Up to 22 days of vacation, 10 recognized holidays, and sick time.
Competitive health insurance packages with priority appointments and lower copays/coinsurance.
Want to Live Near Your Work and/or improve your commute? Take advantage of our free Metro transit U-Pass for eligible employees.
We also offer a forgivable home loan of up to $12,500 for closing costs and a down payment for homes in eligible neighborhoods.
WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%.
Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more
Family
We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? Weâve got you covered.
WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us.
EEO/AA Statement Washington University in St.
Louis is committed to the principles and practices of equal employment opportunity and especially encourages applications by those from underrepresented groups.
It is the Universityâs policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status, or genetic information.
Diversity Statement Washington University is dedicated to building a diverse community of individuals who are committed to contributing to an inclusive environment â" fostering respect for all and welcoming individuals from diverse backgrounds, experiences and perspectives.
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