Salesforce Marketing Cloud Technical Lead - Bedford, TX

Job Summary

The Salesforce Marketing Cloud Technical Lead would be responsible for assisting our digital marketing team with complex technical solutions QAing new work within Salesforce Marketing Cloud maintaining data cleanliness testing integrations between our website and Salesforce and Salesforce Marketing Cloud and troubleshooting problem-solving when technical issues arise.

Responsibilities

• Ability to effectively manage schedules and projects meet deadlines for time-sensitive work
• Strong communication collaboration skills across departments teams business units
• Advanced technical knowledge of the Salesforce Marketing Cloud platform including Synchronized Data Extensions Journey Builder Mobile Connect Einstein Content Builder Reporting features Automation Studio Marketing Cloud Connect Distributed Marketing Advanced knowledge of HTML/CSS ability to assist with creation troubleshooting email templates cloud pages Thorough knowledge of Marketing Cloud best practices Basic knowledge of Salesforce core functionality reporting how connectors between SFDC SFMC function Advanced knowledge SQL queries list management audience segmentation data extension creation Understanding list hygiene best practices ability to effectively manage subscriber preferences opt-outs contact allotments Ability clearly communicate technical information non-technical teammates clear understandable manner train teammates on best practice solutions new technology implementations Manage implement audience segmentation strategies end-to-end email development execution campaigns Drive continuous improvement testing iterating quickly across email metrics deliverability open clickto-open conversion opt-out rates Ensure compliance internal guidelines best practices CAN-SPAM CASL Monitor report ongoing email performance deliverability overall sender reputation sure emails getting Inbox Provide analytical insight share recommendations performance enhancement Serve primary system administrator for the Salesforce MarketingCloud platform users user account maintenance onboard business units routine tasks Assist training users provide ongoing user support grow theMarketing skill set organization Build manage customer journeys using JourneyBuilder AutomationStudio static or dynamic content actionable trigger points drive engagement conversion Manage data feeds from salesforce SalesCloud other integrations Work independently members user community define document development requirements Familiarity API integrations in salesforce marketing cloud Familiarity website integrations withmarketingcloudand salesforce Certifications:
  MarcetingCloudConsultant
  MarcetingCloudAdministrator
  MarcetingCloudDeveloper
  SalesforcerAdministrator Proficient in JavaScript AMPScript Perks Paid bi-weekly Company Paid Holidays Flexible Paid Time Off Paid Parental Leave Multiple health care insurance plans that cover medical dental prescription vision employer HSA contributions Competitive 401k Program employer matching contributions Daily dress codebusiness casual Positive work environment And much much more Unleashed Brands was founded curate grow a portfolio innovative profitable brands help kids learn play grow Over last years team at UnleashedBrands built proven platform know-how scaling businesses serving families Its mission impact lives every kid providing fun engaging inspiring experiences help them become who they destined be UnleashedBrands has than locations open development plans open than units annually next years For more information please visit UnleashedBrands is headquartered Dallas/Fort Worth Metroplex Commitment Equal Opportunity Unleased Brands committed diversity workforce proud Equal Opportunity Employer All qualified applicants receive consideration employment regard race color religion creed gender national origin age disability veteran status sex gender expression identity sexual orientation basis protected by applicable law ADA Consistent Americans Disabilities Act UnleasedBrand will provide reasonable accommodation participate job application interview process requested qualified applicant employee disability undue hardship Unleased Brand proud equal-opportunity employer

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  Job description

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