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Marketing Manager - Worcester, United States - Mobile Air & Power Rentals
Description
About Mobile Air & Power RentalsMobile Air provides temporary cooling, heating, dehumidification, and power solutions.
With our rental portable air conditioners, cooling towers, chillers, heaters, dehumidifiers, generators, and power distribution, we can cover all power and HVAC rental needs nationwide.
We provide solutions that help people save time and money by renting the equipment that builds our communities, improve businesses, and helps create memories at special events.
If you have a passion for helping others, then join a $65 billion industry that reflects today's sharing world by creating experiences that change communities—and lives.
Discover your purpose – work in rentalPosition Overview
This intermediate-level position will be responsible for project management within the department with a focus on growing the company's online presence through social media and email campaigns.
Duties And Responsibilities
Manage external marketing communications including e-blasts, social media campaigns and press releases using an editorial calendar
Encourage greater social media participation, report monthly social media and email campaigns
Track and report competitor activity on social platforms
Work with PPC specialists to optimize searches through paid campaigns.
Manage branding throughout all marketing materials. Assist in the development, design, and production of promotional materials and literature.
Assist in the production of content marketing, video marketing, print advertising, tradeshows, company events, and the procurement of all marketing materials.
Manage third-party agency to optimize SEO efforts and ensure web leads (both web forms and inbound phone calls) are working properly.
Assist in marketing material procurement such as clothing, stickers, and giveaways, stationaryManage marketing vendors
Other duties as assigned
Education/Skill Requirements
Bachelor's Degree in Marketing, Public Relations, Journalism or a related field
5+ years' experience in marketing, communications or public relations
Exceptional communication skills
Ability to initiate and monitor several simultaneous projects
Creative thinker, detail-oriented and organized
Experienced in SEO practices and techniques
Excellent knowledge of social media platforms, including Facebook, LinkedIn, and Google My Business.
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