AD/SR AD, Business Analytics - Ridgefield, CT

Only for registered members Ridgefield, CT, United States

1 month ago

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Job summary

This role supports multiple customer groups and/or therapeutic areas & will be an expert in statistical methodologies for measuring marketing impact,
will have a broad understanding of the pharmaceutical industry and a deep familiarity with industry data sources.

Responsibilities

  • Conducts advanced analytics to brand teams/customer channels in support of brand planning and promotional resource allocation,
    resource allocation in customer channels including digital and evolution of commercial model
  • Liaises between Marketing and Sales in the development of business tactics and strategies

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