Manager of Demand Generation - Boise, United States - Idaho State Job Bank

    Idaho State Job Bank background
    Description
    Manager of Demand Generation at Lionbridge Technologies in Boise, Idaho,

    United States Job Description Employment Type:
    [[jobType]]

    Work Location:
    Work from Home,

    Any State Position Title:
    Manager of Demand Generation Requisition ID#: 54509 Manager of Demand Generation (Sr. Manager) Here at Lionbridge, we are looking for a new Sr.

    Manager of Demand Generation to help us keep pushing forward in our quest to #LocalizeEverything In this role, you will be responsible for strategizing, developing, and executing comprehensive and data-driven demand generation programs.

    You will help to deliver targeted marketing programs that will drive engagement and result in measurable revenue growth globally.

    What You Will Do + Strategy Development:
    Lead and assist in crafting and implementing a comprehensive and scalable demand generation strategy aligned with company goals +

    Campaign Management:
    Design and execute targeted marketing campaigns that nurture leads and drive customer acquisition + Data Analysis & Insights: Leverage data to inform decisions and optimize campaigns for effectiveness and efficiency +

    Budget Management:
    Develop and manage the demand generation budget, ensuring spend is optimized for maximum return on investment +

    Stakeholder Collaboration:
    Work closely with Sales, Product, and other departments to ensure alignment and execution of demand generation activities +

    Content Strategy:
    Collaborate with the content team to develop content that fuels demand generation efforts +

    Global Strategy:
    Adapt and execute demand generation strategies to cater to various global markets +

    Technology Utilization:

    Manage and optimize marketing technology stack to enhance lead acquisition and nurturing processes + Reporting and Accountability: Deliver regular reports and insights to senior leadership on demand generation performance To Be Successful You Will Have + Bachelor's degree in marketing, business, or related field or equivalent experience + Strong experience in B2B marketing, with a minimum of 5 years in a demand generation + Proven track record of developing and executing successful demand generation programs in a global setting + Strong analytical skills with the ability to derive insights from data + Expertise in marketing automation tools and CRM systems (Salesforce and ZoomInfo required) + Strong project management abilities In Return, You Can Expect + You will have the chance to develop a compelling and strategic vision for our demand generation group and our go-to-market.

    + Competitive compensation package and To view full details and how to apply, please login or create a Job Seeker account