Activation Manager - Rockwall - Lime Media Group Inc

    Lime Media Group Inc
    Lime Media Group Inc Rockwall

    1 week ago

    Description

    Our Activation Manager plays a pivotal role in ensuring the flawless execution of marketing programs, serving as the bridge between internal teams, client partners, and the frontlines of our activations.

    This is a threefold role—part people manager, part HR/logistics coordinator, and part client-facing operator. You will lead program execution from end to end, overseeing field teams (drivers, tour managers, brand ambassadors), managing payroll and staffing workflows, and being the go-to contact for clients once the asset hits the road. You'll own communication, coordination, and escalation across every touchpoint of the activation.

    At Lime Media, we bring imagination to life. As a fast-growing experiential marketing company, we specialize in turning vehicles and other cool stuff into unforgettable brand experiences that travel across the country. From building custom assets to managing large-scale activations, we thrive in the fast lane — literally.

    We believe in giving back, pursuing excellence relentlessly, and being a part of something greater than ourselves. If you're energized by a winning culture, inspired by meaningful work, and passionate about creating joy and impact, Lime Media is your place.

    Key Responsibilities

    Program & Logistics Management

    · Plan, coordinate, and execute all elements of assigned activations, including routing, scheduling, asset readiness, and market support.

    · Manage program budgets, forecasts, and vendor relationships.

    · Ensure DOT compliance and asset preparation for on-the-road success.

    · Travel to client sites and program markets as needed for oversight, setup, or troubleshooting.

    Team Leadership & HR Support

    · Manage and develop field teams: drivers, tour managers, and brand ambassadors.

    · Oversee onboarding, scheduling, timesheet approval, and payroll coordination for field staff.

    · Serve as the primary internal escalation point for staff concerns and ensure alignment with company standards and brand expectations.

    · Communicate daily with field teams to assess progress, troubleshoot, and keep morale high.

    Client Communication & Issue Resolution

    · Act as the main client point-of-contact during live activations—proactively communicating updates, responding to concerns, and solving challenges in real time.

    · Maintain positive, professional relationships with clients and agency partners through consistent and clear communication.

    · Provide post-activation wrap-ups and event reports that include ROI analysis, photos, video content, and key insights.

    What Success Looks Like

    · Field teams feel supported, informed, and empowered to deliver high-quality activations.

    · Clients trust you implicitly as their steady, strategic partner throughout a program's lifecycle.

    · Programs launch on time, within budget, and without surprises.

    · Problems are solved quickly, efficiently, and with minimal impact to the client or consumer experience.

    · You drive continuous improvements in processes and team coordination.

    Qualifications

    · 3–5 years of experience in account management, field operations, tour management, or experiential marketing.

    · Demonstrated experience managing teams in a fast-paced, multi-program environment.

    · Proficient in Microsoft Office (Excel, Outlook, PowerPoint); tech-savvy and comfortable with field reporting tools.

    · Strong interpersonal and communication skills; able to inspire trust and lead through influence.

    · Excellent organizational and problem-solving abilities; thrives under pressure and deadlines.

    · Self-starter with a solution-oriented mindset and strong attention to detail.

    · Willingness to travel and work outside traditional office hours when needed.

    Bonus Points If You...

    · Have experience in mobile marketing tours, DOT regulations, or asset logistics.

    · Understand the rhythms of brand activations and live event execution.

    · Have led teams across multiple states or time zones.

    · Have a knack for simplifying chaos and turning stress into smiles.

    Why Join Lime Media?

    We're more than a marketing agency—we're a family of creatives, builders, and go-getters who believe in meaningful work, fast results, and having fun while doing it. With national campaigns, high-profile clients, and plenty of room to grow, your career at Lime Media will be anything but average.

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