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Senior Analyst, Marketing - Trenton, United States - Eugia US
Description
Division OverviewEugia is US-based independent specialty pharmaceutical company focused on generic sterile injectables, oncology, hormones, and ophthalmic medicines. Eugia has best-in-class, dedicated manufacturing and R&D capabilities to meet customer needs as they emerge. We are committed to consistently providing our customers with high quality specialty medicines.
Eugia's mission is to make the process of buying specialty pharmaceutical products an experience customers look forward to, and our vision is to become synonymous with excellent customer service and continuously improve upon this excellence by being transparent, responsive, and consistent.
We are expanding Eugia's capabilities to include the manufacture of highly complex injectables to answer that need.Eugia is the partner of choice to deliver on the promise of generic specialty pharmaceuticals.
Job Overview
The Senior Marketing Analyst is a valued member of our Marketing Operations Team and collaborates to develop data driven insights to support strategic and tactic decision making.
lead on collection, interpretation and integration of all aspects of data sources to drive financial performance
This is a hands-on role that leads the translation of a variety of data into meaningful opportunities, provides insights based on a deep knowledge of brands, sales, market environment and evolving health care systems.
This role
contributes to the improvement of operational metrics (revenue, utilization, client satisfaction and opportunity pipeline) through the execution and development of operational processes.
Responsibilities
Provide insights and analytics support for marketing and sales area within the acute and non-acute categories which may include product information, market landscape analysis, competitive intelligence, sales, data, pricing, or other data needed to make data-informed decisions in support of growing business and meeting financial forecasts
Identify critical business drivers / opportunities and develop recommendations to guide strategy
Design and run:
Management and KPI reports to support operations, sales, and business leadership
Ad-hoc analysis to answer key questions from leadership, sales, marketing
Reports to model future performance based on historical data, i.e. market pricing, share analysis, etc.
Perform analysis and develop insights based on various market dynamics, including Health System impact, market access influence and other market players
Conduct deep dives on specific topics within product areas to find root causes, identify opportunities and define solutions
Contribute to the improvement of operational metrics (revenue, utilization, client satisfaction and opportunity pipeline) through the execution and development of operational processes
Conduct reporting in Excel and business analysis tools such as PowerBI
Execute operational initiatives such as opportunity management, resource planning, management tracking and forecasting, customer relationship management, customer satisfaction program, or infrastructure projects
Partner with external organizations including consultants, data providers and information technology partners
Generate local market insights to inform commercial strategy, planned tactics and execution
Partner with Marketing and Sales to plan and execute key initiatives based on insights and recommendations
Collaborate with other insights & analytics functions to align on strategy, share insights and learn from best practices
Identifying business needs proactively and lead the day-to-day relationship and projects with sales leadership and brand teams.
Conducting objective secondary data analysis and communicate insight story of synthesizing different sources and types of data
Partner with Marketing, Finance, Supply Chain and Sales Operations to support business planning process
Provide strategic guidance to support existing products and key new product launches
This is not an exhaustive list of all responsibilities, duties, skills, efforts, or requirements associated with the role.
While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned with or without notice.
Qualifications - Skills & RequirementsProficient in Microsoft suite of products including Teams and Power BI
Pharmaceutical analytics and/or consulting experience is strongly preferred
Experience with pharmaceutical data, chargeback data is preferred
Comfort operating in a fast-paced, environment, with a focus on delivering high quality analytics, insights, and reports
Innate intellectual curiosity, demonstrated desire to take initiative and ability to think creatively to solve problems
Project management, quantitative analysis skills required
Effectively work in a regulated industry
Education & Experience
Bachelor's degree required. Preferred degree in Mathematics, Statistics, Engineering, Finance, or Business. Master's degree is preferred
3-5 years insights and analytics experience;
2+ years advanced analytics and data visualization skills
Prior generic pharmaceutical experience a plus
Physical Requirements
OFFICE POSITION -
While performing the duties of this job the employee is required to:
No Additional Requirements
Blood/Fluid Exposure Risk
Category
III:
Tasks involve no exposure to blood, body fluids or tissues. Category I tasks are not a condition of employment.
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