Walmart Listing Optimization
8 hours ago
Job description
We are looking for a Walmart Marketplace listing and content specialist to optimize product listings, manage rich media content, and drive organic search visibility for a Hosiery and Sports Bras brand.
This role works alongside our PPC manager to ensure listings are conversion-optimized and aligned with advertising strategy.Scope of Work
- Audit and optimize all existing product listings for SEO and conversion (titles, descriptions, key features, attributes)
- Keyword research for organic search optimization on
- Create and manage Rich Media / Enhanced Brand Content for key SKUs
- Monitor and improve organic search rankings for target keywords
Ensure product catalog accuracy:
pricing, images, inventory status, and category placement
Competitive analysis:
track competitor listings, pricing strategies, and content quality
- Collaborate with PPC manager to align listing content with high-performing search terms
- Monitor and respond to product reviews and Q&A where applicable
- Minimum 2 years working with Walmart Marketplace listings and Seller Center
- Proven track record of improving organic search rankings on
- Experience creating Walmart Rich Media / Enhanced Brand Content
- Strong copywriting skills with SEO focus for ecommerce product listings
- Familiarity with Walmart's content quality scorecard and listing quality metrics
- Experience in Apparel or related categories preferred
Mandatory skills:
SEO Keyword Research, Copywriting, On-Page SEO, Content Writing, Search Engine Optimization
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