Marketing Manager - Waukesha
1 month ago
This position is responsible for writing creative marketing copy for education programs special events emails brochures membership materials ads and other projects to create high quality communications that increases member participation and engages new audiences
ResponsibilitiesDevelops implements marketing strategy objectives tactics to effectively market promote the WICPA including in-house external ads programs products benefits services to all business partners related organizations general public at large Writes creative marketing copy for education programs special events emails brochures internal ads membership campaigns communication print digital formats increases member participation engages new audiences Resumes development execution comprehensive video marketing strategy aligns overall company marketing objectivesResponsible production video content ensuring creativity quality WICPA style guides followed adhering established deadlines
This includes but not limited to creative concepting scripting shooting editing Conceptualize develops briefs variety video content CEO messages brand stories demos social media clips testimonials Maintains production studio equipment Identifies necessary fiscal year budgets Manages communications calendar distribution strategy various platforms Research target audience viewing habits platform preferences ensure maximum reach engagementJob description
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