Head of Local Marketing - Littleton, United States - DISH Network L.L.C
Description
Department SummaryAt Boost Mobile, we deliver value without compromise, continually redefining what's possible from a mobile carrier for more than nine million customers.
You can get further details about the nature of this opening, and what is expected from applicants, by reading the below.
As part of our Marketing team, you'll blend innovative advertising, uncompromising integrity and best-in-class storytelling to lend your voice to the future of retail wireless.
Job Duties and ResponsibilitiesWe are seeking an ambitious and innovative visionary to lead a team of talented Local Marketing Managers responsible for executing local marketing and grassroots programs to meet marketing objectives across different channels and segments.
The successful Head of Local Marketing will partner on brand initiatives and serve as the subject matter expert in the voice of the field and customer as well as supporting the local market sales team in achieving their performance goals by fostering strong partnerships with Sales Operations, Retail Stores, Indirect Partners, and Finance teams.
Define and execute target KPIs for regional retail marketing programs;Evaluate and communicate the impact of marketing programs in achieving their stated objectives in resulting store traffic, incremental sales volume and cost per acquisition;Ladders the national message priority through local advertising.
Serves as a brand champion by identifying and executing brand opportunities around designated stores.Collaborate with sales and retail partners to drive marketing activities and build brand loyalty.
Effectively utilize the budget/team to move the needle in a big way. Identifies and executes hyperlocal marketing campaigns, community efforts and engagement.
Assist with the creation of a local social media calendar across multiple media channels. Identifies competitive trends in the marketplace and provides insights and analysis to drive marketing initiatives. Delivers marketing initiatives based on sales insights and the needs of the business.
Skills, Experience and RequirementsThis position will play a vital role in the growth and long-term success of our company.
You will have the opportunity to lend your vision to how Boost Mobile engages, collaborates and ultimately competes in the marketplace.
Ideal Head of Retail Marketing candidates have:
Bachelor's degree in marketing, communications or related field; MBA preferred.6 or more years experience in brand, regional and/or store marketing;Demonstrated experience in building complex marketing programs and communicating results to senior leadership;A proven record of leadership and desire to mentor and train junior to mid-level team members;Willingness to work nights and weekends as needed with travel up to 25%.
Salary Range Compensation:
$127,050.00/Year
- $181,500.00/Year Compensation and BenefitsWe also offer versatile health perks, including flexible spending accounts, HSA, a 401(k)
Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here:
DISH Benefits. The base pay range shown is a guideline.
Individual totalcompensationwill vary based on factors such as qualifications, skill level, and competencies;compensationis based on the role's location and is subject to change based on work location.