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Omni-channel Creative Director - Santa Ana, United States - 24 Seven Talent
Description
Our client is looking for a Creative Director to join and lead their team.
Direct hire / full time
Hybrid in Santa Ana – Onsite Tuesday's each week + onsite for monthly shoots, etc
$120,000 - $135,000 DOE
Job Description
We are looking for a passionate Creative Director to join our marketing team. This role reports to the Vice President of Marketing. Our marketing team, consisting of approximately 20 professionals, handles almost all our marketing activities in-house. Our team and workflow are fast-paced and dynamic. We support 4 brands across many product categories, sales channels, and seasons. We launch 50+ new products annually and we refresh digital and/or print content for 100+ best sellers each year. We're proud to manage our photo and video shoots internally, as a part of our efforts to continually grow sales and elevate our brands. We're a hard-working, fun-loving, down-to-earth team, and we love our open and collaborative culture.
Responsibilities:
• Lead creative strategy and execution for all marketing functions: digital marketing (Amazon and website product listings, landing pages, ads, email marketing, social media content), packaging, retail merchandisers and sales presentations.
• Provide brand leadership for all brands across sub-brands, categories, and channels (e-commerce and retail).
o Includes style guide creation, maintenance, and consistent application.
o Continually strive to elevate our brands and content. Lead efforts to keep the team abreast of design trends and emerging capabilities/technologies.
• Manage design team, which is currently 5 full-time direct reports + external freelancers. Provide art direction and mentorship and manage personnel.
• Project manage deadlines and priorities for all creative needs. Includes prioritizing with VP of Marketing; creating and reviewing projects in Asana and Google Sheets; and proactively communicating throughout the company as needed.
• Lead internal marketing team to plan and execute photoshoots. Hire and provide art direction to photographers. Manage the photoshoot budget.
• Provide art direction for internally created videos and at video shoots.
• Collaborate and lead marketing initiatives together with the Marketing Leadership Team (VP of Marketing, Dir of Digital Marketing, Dir of DTC E-Commerce, and Dir of Customer Marketing). Initiatives include new product launches, content/branding refreshes, digital campaigns and promotions, and retail focused projects.
• Support departments throughout the company with creative projects as needed.
Requirements & Qualifications:
• 7+ years of experience as a Creative Director or Art Director.
o Experience leading a design team of multiple direct reports.
o Experience leading brand and creative initiatives for branded CPG products sold in an omni-channel environment (digital/e-commerce and packaging/merchandisers/retail).
• Strong experience strategically leading brand and creative across marketing functions, achieving both company/performance/profitability goals as well as elevating branding and content.
• Exceptional project management skills are needed for our fast-paced environment, including a focus on meeting deadlines, strategic prioritization, and problem solving.
• Bachelor's degree in graphic design preferred.
• Highly proficient in Adobe Creative Suite, including Illustrator and Photoshop.
• Experience in Asana, Slack and Google Docs preferred.
• Thrives in a collaborative, highly communicative culture.
• Passionate about design, branding, and creative storytelling.
• Hybrid position based in Santa Ana, CA office one day per week (currently Tuesdays, but subject to change) + on location for photo and video shoots.
We support our team with a collaborative and flexible environment, while continuing to embody the entrepreneurial spirit that got us to where we are today. You can expect:
• Competitive pay with an annual bonus potential
• Medical, dental and vision
• 401k with company matching
• Paid Time Off: Vacation (3 weeks), Sick and Holidays
• Paid Volunteer Time Off: 2 days annually
• Half-day Summer Fridays from Memorial to Labor Day
• Regular company events/initiatives
• Annual performance & compensation review
• Growth and development – We are big on supporting employees who want to grow their career and love to see our team grow beyond their role
