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    Account Director, Real Estate - Doral, United States - Antenna Group

    Antenna Group
    Antenna Group Doral, United States

    3 weeks ago

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    Description
    Antenna Group is a mission-driven integrated PR and Digital Marketing agency.

    We partner with companies at the heart of global conversations addressing the world's biggest climate, real estate, and health-related opportunities.

    As leaders in these spaces for over a decade, we are leading the Age of Adoption; the transition between research and innovation into a world where companies across the economy are furiously adopting sustainable, healthy equitable solutions.

    We celebrate differences among our staff and encourage everyone to be their authentic selves.

    We are proud to be an equal opportunity employer and remain committed to fostering a diverse, inclusive, supportive, and respectful environment where each Ant feels a sense of dignity, belonging, and acceptance.

    Antenna is looking for an Account Director for our Real Estate (Spaces)practice to manage the development, coordination, and direction of public relations activities on behalf of luxury real estate, multifamily, affordable housing, and lifestyle clients.

    Candidates must reside in South Florida (Miami strongly preferred).

    WHAT YOU'LL DO:
    Account Strategy and Management
    Lead strategy development and creation of plans for successful client programs
    Drive the creative process and encourage teammates to identify fresh approaches to clients' programs
    Assign roles and responsibilities across account teams
    Monitor financial health of accounts and advise on retainer management
    Ensure efficient and effective collaboration and coordination with other Antenna divisions (e.g. digital marketing team, web team) on account work
    Client Relations
    Take ultimate responsibility for client satisfaction; expediently address client concerns and requests; prioritize client retention
    Serve as account teams' primary client contact
    Drive client update calls, and coach junior staff to own portions of agendas
    Work with junior staff to refine written and verbal communication skills, with an emphasis on delivering thoughtful recommendations and attention to detail
    Hold junior staff accountable for timely reporting and updates to client-facing dashboards
    Media and Analyst Relations
    Demonstrate comprehensive understanding of real estate media landscape, including in-depth knowledge of reporter coverage preferences and newsworthiness thresholds across the full spectrum of mainstream, business and trade outlets
    Demonstrate ability to consistently judge validity/strength/newsworthiness of pitch themes and angles with accuracy
    Develop and oversee execution of media strategy across accounts, including establishment of KPIs in alignment with client business objectives
    Coach junior staff on mastering media engagement, beginning with trades, customer verticals and regional outlets, then expanding to national broadcast and print and online media
    Finalize written pitches; advise on phone pitching
    Support outreach efforts as needed, focusing on top-tier opportunities
    Content Development
    Perform final edits on and enforce quality standards for all written materials, including press releases (including AP Style conformity), bylines, case studies and sales collateral
    Coach junior staff on how to develop compelling written materials and master the art of storytelling
    Coach junior staff on how to develop written materials that appropriately balance client objectives with media requirements
    Ant Management and Mentorship
    Work with junior staff to develop and strengthen PR skills and understanding of clients' industries
    Directly manage three to five junior staff members; coordinate performance reviews and make recommendations to senior management regarding promotions
    Lead and participate in agency team building activities
    Business Development
    Identify and engage with potential client organizations
    Attend networking events and industry conferences on behalf of agency
    Develop and present excellent communications proposals

    QUALIFICATIONS:
    5+ years of direct public relations experience or related areas
    Luxury property marketing
    Multifamily and affordable housing
    Arts and philanthropy (preferred but not required)
    Architecture and design firms (preferred but not required)
    Hospitality (preferred but not required)
    Ability to think strategically and connect client goals/objectives with integrated marketing and PR program approaches
    Self-motivated, proactive and flexible
    Ability to work independently and as part of a team
    Strong writing, editing and communication skills

    WHAT WE LOOK FOR
    Collaborative, proactive, and persistent mindset.
    Curious nature and the desire to challenge the status quo.
    Passion for Antenna's sectors and a determination to make an impact.
    Drive to deliver an invaluable client service experience.
    Desire to leverage innovative technology to drive impact for our clients and optimize the delivery of great work.

    WHAT WE OFFER
    Competitive salary, comprehensive benefits, and matching 401K.
    Time off is required . We want our ants to

    rest, relax, and recharge,

    so we offer a tiered PTO system-based tenure at the agency with

    18 PTO days to start

    and

    Winter Recess.
    We value and celebrate diversity .

    Our staff come from different backgrounds, and we honor their various religious and cultural observances by offering Floating Holidays and Heritage Month celebrations.

    Early Fridays are for all year round.

    Summer Fridays are great, which is why we extend them throughout the year.
    Service is in our DNA . We offer a paid day off every year to volunteer with an organization that is meaningful to you.
    Tenure is valued and rewarded.

    In addition to tiered PTO and professional development stipends based on tenure, we offer

    Sabbatical Leave

    to our seasoned Ants.
    We invest in our Growth-Stage Ants . We connect Ants with Mentors/Allies other practices for guidance, advice, friendship, and networking.
    We were hybrid before it was cool . We've always believed in balance and have offered a hybrid office schedule well before the COVID-19 pandemic.
    Growth is the key to our collective success . We offer a yearly Professional Development Stipend, career development, training, and mobility.
    Connection and relationship building is everything.

    We offer regular outings, virtual events, Heritage Month celebrations, interest Slack channels and happy hours.

    Antenna has a mandatory COVID-19 vaccination policy for all employees reporting to any of our offices or attending any Company-sponsored event.

    The Company requires that all employees be vaccinated against COVID-19, but will provide accommodations as required by law.

    #J-18808-Ljbffr
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