Senior Manager, Local Marketing - San Francisco, CA, United States - Kintsugi Mindful Wellness, Inc

    Kintsugi Mindful Wellness, Inc
    Kintsugi Mindful Wellness, Inc San Francisco, CA, United States

    1 month ago

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    Description
    As Kintsugi's Senior Marketing Manager, you will play a key strategic role in driving scalable top-of-funnel growth.

    Reporting to the Senior Director of Sales, you will design, execute, and optimize data-driven demand generation programs across all marketing channels to fuel pipeline and revenue growth.

    You will also play a pivotal role in maintaining brand visibility in the market and supporting revenue growth through targeted marketing efforts.

    100% Remote Work
    ~ Flexible PTO
    ~ Comprehensive Health Benefits (80% coverage of Medical, Dental & Vision)
    ~Office Setup Stipend
    ~ 16 Paid Holidays
    ~ Summer Fridays (Friday Afternoons Off)


    Refine Ideal Customer Profiles (ICPs), leveraging insights to craft highly targeted marketing campaigns that resonate with our core audience(s) and drive impactful results.

    ~ Develop and execute lead generation campaigns to effectively engage and convert target audiences, including enterprise health systems and channel partners.
    ~ Oversee event strategy, including event selection, planning, execution, and follow-up to maximize lead-generation opportunities.
    ~ Collaborate with cross-functional teams to build customer success stories and bring them to the market to influence and accelerate pipeline growth.
    ~ Manage Kintsugi's PR activities, such as crafting and distributing press releases, while also maintaining a dynamic online presence through our company website,blog, and LinkedIn page, to ensure consistent brand messaging and engaging content.
    ~ Manage PR and Analyst relations to enhance brand visibility and market presence.
    ~ Create customized marketing collateral, proposals, and presentations that effectively communicate the value proposition to prospective clients.
    ~ Stay abreast of ongoing and upcoming trends in the marketplace/competitive landscape to inform marketing strategies and identify new growth opportunities.
    ~ Attend industry events and conferences to network, promote Kintsugi, and gather insights for marketing initiatives.
    ~ Contribute creative ideas and insights to continually improve marketing strategies and drive business growth.
    ~ Bachelor's degree in Business, Marketing, Healthcare Management, or a related field; an MBA is a plus.
    ~5+ years of marketing experience, ideally encompassing both startup environments and the healthcare sector, including work with payers and providers.
    ~ Proven ability to lead end-to-end projects of various scopes and sizes.
    ~ Comfortable leading conversations with executives at digital health companies and channel partnership opportunities.
    ~ Experience using Hubspot Sales + Marketing, Definitive Healthcare, and Google Suite; familiarity with data analysis and reporting tools.

    Demonstrated ability to oversee public relations efforts, including working closely with PR agencies to craft and execute effective communication strategies that enhance brand visibility and reputation.

    Prior marketing experience with early-stage SaaS healthcare startup(s), catering to payers and providers.

    We are developing novel voice biomarker software to detect signs of depression and anxiety from short clips of free form speech.

    Awarded multiple distinctions for AI technology and recently named one of Forbes' Top 50 AI companies to watch in 2022 and Fierce 15 in 2023, Kintsugi helps to close mental health care gaps across risk-bearing health systems, ultimately saving time and lives.

    We're a female-founded organization, united and driven by our shared passion to revolutionize access to mental healthcare. As an early-stage, Series A startup, we offer exciting growth opportunities and the chance to make a real impact. Kintsugi proudly celebrates diversity and inclusion.
    *Kintsugi proudly celebrates diversity and inclusion.**Kintsugi does not accept unsolicited resumes from 3rd party recruitment agencies without a written agreement in place for permanent placements. Any resume or other candidate information submitted outside of established candidate submission guidelines (including through our website or via email to any Kintsugi employee) and without a written agreement otherwise will be deemed to be our sole property, and no fee will be paid should we hire the candidate. #