Email & Graphic Marketing Specialist - Firearms Industry - St Paul, United States - AT3 Tactical LLC

Description

Email & Graphic Marketing Specialist – Firearms Industry

AT3 Tactical is a growing Minnesota-based manufacturer and ecommerce retailer of firearms parts and accessories.

We're currently seeking a full-time Email & Graphic Marketing Specialist to join our team, someone with strong graphic design skills and a deep understanding of email marketing.

This position is based at our facility in St Michael, MN.

While we prefer candidates who can work locally in our office, we're open to considering a hybrid or remote work arrangement for the right fit.

However, the individual must be available to work during our core business hours on most days.

Benefits of this position include:
Rewarding, challenging work with a fun, friendly team
Hybrid opportunities
Fun and relaxing atmosphere with a focus on business growth
Health Care & Dental Care Benefits
Competitive pay and benefits
Paid time off and paid holidays

Who we're looking for:
An individual that is interested in email & SMS marketing
A detail-oriented person who can move quickly
Analytical mindset
Someone who is self-driving and wants to constantly do better.

Job Responsibilities:

Key Responsibilities:
Design visually appealing and engaging content for emails and landing pages, ensuring adherence to our brand guidelines.
Manage email marketing campaigns end-to-end, including segmentation, automation, and drip campaigns.
Create and execute on SMS campaigns that help drive engagement and traffic
Collaborate with the marketing team to develop strategic campaigns that enhance customer engagement and brand identity.

Measurement and Reporting :
Monitor and report on key marketing metrics using Funnel Kit (can teach), Google Analytics, and other tools
Manage creative assets with an asset management tool
Create and maintain marketing reporting using Google Sheets & Google Analytics
Communicate progress and potential issues to the rest of the team
Track and analyze campaign performance metrics, using insights to optimize future campaigns.

Other key responsibilities :
Assist in the creation of landing page designs
Assist with social and video assets as needed
Participate in 15-minute daily meetings (via Google Meets)
Other duties and projects as needed

Required experience and skills:

Experience with email marketing:
To effectively manage campaigns, including segmentation, automation, and drip campaigns.
Ability to write compelling advertising copy: To create engaging content for our marketing campaigns.

Ability to generate rough drafts of landing page UX designs: This skill is necessary for the quick turnaround of new assets.

Knowledge of working with Adobe Photoshop

Proficient graphic design skills:
To create visually appealing and engaging designs for email marketing and other graphic needs throughout the business

Preferred experience and skills :
Firearms enthusiast/industry knowledge is a plus
Full Adobe Suite experience
Experience with WordPress
Experience with email management platforms (FunnelKit & Klaviyo)
Digital Asset Management
Use of Analytical platforms (GA4, Looker, Email & Social Analytic platforms)
If this sounds like you, we hope you apply

Please click the button below to apply:

We value your time.
Our hiring team reads every application in detail and will respond as quickly as possible

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