Brand Marketing Intern, Summer/Fall 2024 - Burbank, United States - The Walt Disney Company

Description

About the Role & Program

Disney's Corporate Brand Management organization strives to gain a deep understanding of our global consumers to develop strategies, initiatives, and campaigns.

Supporting the larger group, the Brand Marketing team works to elevate and amplify Disney brands and key franchises across the global company ecosystem.

We accomplish this through imaginative campaigns that improve the long-term growth and health of our brands, including Mickey and Friends, Pixar, and the Disney Princess franchises.

We are seeking a creative, dedicated, and hardworking Brand Marketing Intern to join our group and play a role in crafting innovative marketing strategies.

The ideal candidate has a finger on the pulse of current trends and entertainment industry developments and an affinity for Disney.

Are you a forward-thinking strategic problem solver with a strong understanding of business, and a curiosity about consumer marketing and brands, then this opportunity is for you If hired, you will report to the Director, Brand Marketing.

What You Will Do

The intern will assist with the creation of compelling marketing assets, including copywriting, visual content, and multimedia that optimally communicate the brand's message and resonate with target audiences.

No two days are the same and on any given day you could be:

• Researching industry trends, consumer behavior, and competitor activities to innovate, and adapt marketing programs accordingly
• Coordinating project timelines and resources to ensure timely and efficient delivery of marketing assets
• Conceptualizing marketing ideas for key franchises
• Assisting in scheduling meetings with key internal and external partners, and sending follow-up notes to ensure alignment
• Submitting expense reports for the Director and Sr. Manager of Brand Marketing

Required Qualifications & Skills

• Desire to collaborate with peers, or work independently as needed, displaying excellent verbal and written communication
• Attention to detail and ability to build visually compelling presentations with Canva, Adobe Photoshop, Apple Keynote, and/or Microsoft PowerPoint
• Self-starter with the ability to prioritize and lead several projects simultaneously
• An ability to enthusiastically tell effective stories; visually and verbally
• Proficient user of Excel, Word, Box, and Zoom
• Audio/Visual knowledge/experience
• Campaign management or integrated marketing experience

Preferred Qualifications

• Prior internship in the entertainment industry
• Confirmed understanding of Outlook, Slack, and SharePoint

Education

• Currently enrolled senior, or graduated within the past
  six (6) months majoring in marketing, communications, public relations, or a related field

Eligibility Requirements & Program Information

Candidates for this opportunity MUST meet all of the below requirements:

• Be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) before participation in the internship program OR must have graduated from a college/university within 6 months at the time of application posting OR currently participating in a Disney College Program or Disney Internship
• Be at least 18 years of age
• Possess unrestricted work authorization
• Have not completed one year of continual employment on a Disney internship or Disney College Program
• Able to work full-time hours (approximately 40 per week) for the duration of the six-month internship
• Able to provide own housing and reliable transportation to/from work

Additional Information

• The approximate dates of this internship are
  June 2024 – January 2025
• This internship is located in
  Burbank, CA

The pay rate for this role in California is $21.70 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits.

To learn more about our benefits visit:

Job ID:


Location: Burbank,California


Job Posting Company: The Walt Disney Company (Corporate)

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