Content Marketing Specialist - Economy, United States - Coderio LLC

Description

Be part of the technological innovation that we bring to our clients, helping our teams to lead the future.

What Challenges Await You:

Understand the ICP for the company and identify how our brand is currently positioned in the market to design a research-based content marketing and SEO strategy.

Deliver insights that drive an informed content marketing strategy based on key metrics, historical data, and trend analysis.
Develop and execute content marketing campaigns and SEO efforts aimed at driving lead generation and client engagement.

Design and oversee all aspects of our content marketing efforts including our content production, editorial calendar, content publication, and SEO tactics for our overall digital footprint.

Identify trends and insights, and optimize content based on the insights.
Work towards organic search optimization and ROI maximization.
Regularly perform thorough keyword research, and Optimize website content.
Drive off-page optimization projects.
Collect data and utilize strong analytical skills to evaluate and report on traffic, rankings, and other SEO aspects.

Measure the effectiveness of content marketing efforts on an ongoing basis to ensure maximum ROI, prepare accurate reports, and provide feedback on these results to stakeholders.

Evaluate important metrics that affect our website traffic and target audience.
Continuously develop new and innovative content marketing growth strategies.
Research competitors and provide suggestions for improvement.
Write copy for Landing Pages, website, Press Releases, internal and external communications, presentations, newsletters, and ebooks.
Investigate and develop blogpost and guestposts
What will make you successful
Graduate in Marketing, Communications, Business Administration. Economy, or similar
MBA or Master in Marketing preferred
Advanced English level.
A functional understanding of HTML and CSS
Minimum of 3 years experience in a content marketing specialist position.
Experience in B2B service marketing.
Ample experience in writing long-form content.
Experience in planning and editing web content.
Experience with Google and Bing's services, including Analytics and Webmaster Tools
Deep understanding of how all current digital marketing channels work and proven experience in SEO and Content Marketing.
Full understanding of Google's Keyword Tool
Solid knowledge of website analytics tools.
Excellent analytical, data-driven, and project management skills.
The ability to work with back-end SEO elements such as .htaccess, , metadata, site speed optimization, and related skills.
Experience with Google's Keyword Tool.
Creativity.
Trend Savviness.
Strategic thinker.
Highly motivated, flexible, and service-oriented.
Versatile, goal-oriented, driven, and proactive.
Experienced in networking and influencing decision makers.
Prioritization, time management, and organizational skills.
What we offer you
The best market benefits, remote work and joining a team of incredible professionals who work every day with passion, commitment and the desire to grow
100% remote
Salary reviews for inflation and merit
We believe that diversity drives innovation, we encourage and practice respect and equality for a world free of discrimination.
Seniority level

Seniority level

Mid-Senior level
Employment type

Employment type

Full-time
Job function

Job function

Advertising and Marketing
Industries

Software Development
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