Social Media and Digital Strategy Manager - Washington, United States - Smithsonian

Description

Summary The Smithsonian Institution is the world's largest museum, education, and research complex, with 21 museums and the National Zoo.

This position is located in the National Museum of the American Latino (NMAL), Under Secretary for Museums and Culture, Smithsonian Institution (SI).

NMAL connects with audiences as a national museum dedicated to enriching the appreciation of America's Latino heritage and empowering Latino American communities in their sense of inclusion in the national culture.

Responsibilities The Social Media and Digital Strategy Manager creates and distributes digital content across various platforms, including blog posts, podcasts, videos, social media, and the museum's website.

In this position, you will:

Develop and manage digital and social media strategies and launch new platforms, such as blogs, podcasts and web channels.

Plan, execute, and optimize social media advertising campaigns across multiple platforms (i.e., videos, social media, websites, etc.). Maintain and evaluate internal and external partnerships to collaborate, plan, and execute social media and digital communications programs. Interpret data from social media and digital marketing platforms to measure performance, identify trends, and make data-driven decisions. Requirements Conditions of Employment Males born after 12/31/59 must be registered with Selective Service. Requires fluency in written and spoken Spanish.


Qualifications:
All qualifications must be met within 30 days of the closing date of the announcement. For information on qualification requirements, see Qualification Standards Handbook for General Schedule Positions viewable on OPM Website.

Qualifications This position has a Selective Placement Factor, which is a skill, knowledge, ability, or other characteristic essential for the job's satisfactory performance.

The Selective Placement Factor represents the minimum requirements for this position and is a prerequisite for appointment. Applicants who do not meet the Selective Placement Factor are ineligible for further consideration.


Selective Placement Factor:
You must be able to communicate fluently (i.e. speak, read, and write) in Spanish. This experience must be documented in your resume. Failure to do so may result in an ineligible rating.

In addition to the selective placement factor above:

Experience:

You qualify for this position if you have one year of specialized experience equivalent to at least the GS-11 level in the Federal Service.

For this position, specialized experience is defined as creating and distributing digital content across various platforms, (i.e., blogs, podcasts, videos, social media, and websites); collaborating with internal and external stakeholders to plan and execute social media and digital communications programs; and providing metrics and reporting on social media and digital communications efforts.

Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community, student, social).

Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment.

You will receive credit for all qualifying experience, including volunteer experience.

Part-time and/or unpaid experience related to this position will be considered to determine the total number of years and months of experience.

Be sure to note the number of paid or unpaid hours worked each week. Education There are no basic education requirements for this position. Additional Information This position is not included in the bargaining unit.


Current or Former Political Appointees:

Beginning January 1, 2010, agencies must seek prior approval from OPM before they can appoint a current or recent political appointee to a competitive or non-political excepted service position at any level under the provisions of title 5, United States Code.

If you are currently or have been within the last 5 years, a political Schedule A, Schedule C, or Non-career SES employee in the executive branch, you MUST disclose that to the Office of Human Resources.

Submit a copy of your applicable SF-50, along with a statement that provides the following information regarding your most recent political appointment: Position title; Type of appointment (Schedule A, Schedule C, Non-career SES, or Presidential Appointee); Agency; and Beginning and ending dates of appointment


Recruitment Incentive:
Recruitment incentive(s) may be authorized for this position. However, approval for incentives are contingent upon various availability.

If authorized, certain incentives will require the incumbent to sign a service agreement to remain in the Federal government for a certain time period.

Note:
This statement does not imply nor guarantee an incentive will be offered and paid. Selections may be made for vacancies across the Smithsonian Institution (SI).

By applying to this position, you agree to allow your application and other personal information to be shared with one or more SI hiring officials for employment consideration for same/similar positions within the location(s) identified in this announcement.