- Manage competitive research, customer surveys, and sales enablement tools including battle cards, training, decks and assets
- Maintain the pricing page and related assets
- Recommend keywords/semantics for SEO
- Recommend thought leadership, topics/messaging for PR, blogs, white papers, website, and webinars
- Support/build product content, industry/solution messaging, case studies, and website pages
- Support product launch messaging for marketing content and sales enablement
- Support analyst relations strategy and briefings
- 3-5 years product or industry marketing experience
- Track record of working collaboratively
- Excellent written and verbal communication skills
- Analytical, research-driven and understanding of technical concepts
- Track record of writing, editing and publishing digital content such as blogs, product info, white papers, case studies, videos, etc.
- Start-up experience
- Security and/or SaaS experience
- SIEM, XDR, and detection and response industry experience
- Competitive compensation and stock equity plan
- Unlimited PTO
- A flexible work environment that supports working from home with a monthly stipend
- Comprehensive benefits package that includes medical, dental, vision, and life insurance, as well as a company sponsored pre-tax retirement savings program
Product Marketing Manager - Remote, United States - Blumira
1 month ago
Description
About Blumira and Our Culture
By making detection and response rapid, simple, and affordable, we help organizations of all sizes - especially small and medium-sized businesses - who have been neglected, priced-out, or failed—by existing solutions. In helping these organizations, Blumira also helps their customers and makes the Internet a safer place. Our platform, vision, and team is turning the tide. To realize our vision, we look for inquisitive and driven teammates. Be part of a friendly and supportive team that embraces who you are, offering opportunities to build and scale the tech security scene, learning and growing with experienced SaaS security leaders. You will have the ability to make a big impact in the build of Blumira Marketing and help take us to the next level
About the Opportunity
We are seeking a Product Marketing Manager to support and execute product marketing strategies and plans to drive awareness, customer acquisition, adoption and revenue growth. The role collaborates cross functionally to build product value messaging, target industry content, and pricing packages, articulating value propositions and product differentiators. Product Marketing conducts market research, competitive analysis, and customer surveys, delivering effective sales and training tools. They track market trends, analysts, compliance requirements, and industry best practices.
Role Expectations
About You
Bonus
Perks and Benefits:
Salary: $80K - $115K
Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Blumira is an inclusive employer. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, creed, sex, sexual orientation, gender identity or expression, age, religion, national origin, citizenship status, disability, ancestry, marital status, veteran status, medical condition or any protected category prohibited by local, state or federal laws.