Jobs
>
Étreux

    Integrated Marketing Specialist - Boston, United States - DraftKings

    DraftKings
    DraftKings Boston, United States

    3 weeks ago

    Default job background
    Description
    We're defining what it means to build and deliver the most extraordinary sports and entertainment experiences. Our global team is trailblazing new markets, developing cutting-edge products, and shaping the future of responsible gaming. Here, "impossible" isn't part of our vocabulary. You'll face some of the toughest but most rewarding challenges of your career. They're worth it.

    Channeling your inner grit will accelerate your growth, help us win as a team, and create unforgettable moments for our customers.

    The Crown Is YoursAs an Integrated Marketing Specialist at DraftKings, you will spearhead the development and execution of innovative go-to-market strategies for our major Casino initiatives.

    This pivotal role involves not only supporting the overarching strategy for key Casino milestones but also crafting and leading integrated marketing campaigns that span all stages of the marketing funnel.

    Your efforts will be integral in driving stakeholder engagement across multiple functions and ensuring a seamless and impactful consumer experience throughout the entire customer journey.

    What you'll do as an Integrated Marketing SpecialistOrchestrate the cross-functional execution of assigned launches ensuring partners across the business have the context, tools, and direction necessary to meet and exceed campaign objectives.

    Harness long-term consumer insights to inform and enhance the Casino product, branding, and marketing strategies through proactive planning, development of learning agendas, and regular updates to the Casino marketing plans.

    Leverage data analysis and consumer insights, along with an understanding of relevant macro trends, to craft compelling messages that resonate with targets and achieve strategic objectives.

    Institute standards of excellence in writing creative briefs that direct internal creative teams and external agencies, including designing message tests and learning agendas for each assigned moment.

    Conduct thorough competitor research within the iGaming sector to gather actionable insights on market trends, competitor marketing tactics, product changes, and new game introductions.

    Synthesize launch performance results into compelling insights to drive continuous improvement.

    What you'll bring At least 3 years of experience in marketing or strategic roles, with a strong preference for experience in iGaming, integrated marketing, and brand building within consumer-focused industries.

    An analytical mind that is experienced with data and can operate in ambiguity and make decisions without all the information at hand.

    Innovative and solutions-focused approach with experience driving new ideas and hypotheses that improve business metrics.

    Deep understanding of both prospective and existing customer journeys, with a keen insight into the needs and behaviors that influence these journeys.

    A positive and inclusive approach, with the ability to work collaboratively across diverse teams.

    Strong storytelling abilities with the skill to communicate complex ideas in a clear and engaging manner to senior leadership, influencing decision-making and strategic direction.

    #LI-MD1Join Our TeamWe're a publicly traded (NASDAQ:
    DKNG) technology company headquartered in Boston.

    As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment.

    Don't worry, we'll guide you through the process if this is relevant to your role.
    The US base salary range for this full-time position is $88, $132,000.00, plus bonus, equity, and benefits as applicable. Our salary ranges are determined by role, level, and location.

    The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations.

    Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.

    Your recruiter can share more about the specific salary range and how that was determined during the hiring process.

  • Informa, plc

    Marketing Specialist

    2 weeks ago


    Informa, plc Boston, United States

    The Marketing Specialist role reports to the Senior Marketing Manager and is nestled within Informa Connect's Life Sciences vertical. It presents a thrilling opportunity to manage comprehensive marketing strategies. As the Marketing Specialist, you'l Marketing Specialist, Marketi ...

  • Culture Recruitment Group

    Marketing Specialist

    2 weeks ago


    Culture Recruitment Group Boston, United States

    Marketing Specialist · Boston · Hybrid 3days in office · $65k-$85k doe · We are delighted to partner with one of the best FS Firms in Boston to hire a Marketing Specialist to the high performing, talented marketing team · The role of Marketing Specialist encompasses a diverse set ...

  • Fanning Personnel

    Marketing Specialist

    2 weeks ago


    Fanning Personnel Boston, United States

    A prestigious Boston based investment firm is seeking a Marketing Specialist to join their dynamic team. · The Marketing Specialist will be responsible for the development and maintenance of printed and digital marketing content to support the firm's marketing and sales efforts. ...


  • Culture Recruitment Group Boston, United States

    Marketing Specialist · Boston · Hybrid 3days in office · $65k-$85k doe · We are delighted to partner with one of the best FS Firms in Boston to hire a Marketing Specialist to the high performing, talented marketing team · The role of Marketing Specialist encompasses a diverse s ...

  • Infotek Consulting Services

    Marketing Specialist

    3 weeks ago


    Infotek Consulting Services Boston, United States

    Infotek Consulting is searching for a seasoned Marketing Specialist with expertise in Capital Markets. This is hybrid contract assignment - must be on W2 · The Marketing Specialist is expected to contribute to all product specific marketing materials and ensure accuracy for inte ...


  • Fanning Personnel Boston, United States

    A prestigious Boston based investment firm is seeking a Marketing Specialist to join their dynamic team. · The Marketing Specialist will be responsible for the development and maintenance of printed and digital marketing content to support the firm's marketing and sales efforts. ...

  • Culture Recruitment Group

    Marketing Specialist

    2 weeks ago


    Culture Recruitment Group Boston, United States

    Marketing Specialist · Boston · Hybrid 3days in office · $65k-$85k doe · We are delighted to partner with one of the best FS Firms in Boston to hire a Marketing Specialist to the high performing, talented marketing team · The role of Marketing Specialist encompasses a divers ...

  • Infotek Consulting Services

    Marketing Specialist

    3 weeks ago


    Infotek Consulting Services Boston, United States

    Infotek Consulting is searching for a seasoned Marketing Specialist with expertise in Capital Markets. This is hybrid contract assignment - must be on W2 · The Marketing Specialist is expected to contribute to all product specific marketing materials and ensure accuracy for inte ...

  • Fanning/Masis

    Marketing Specialist

    2 weeks ago


    Fanning/Masis Boston, United States

    Marketing Specialist · Join busy Marketing team in Boston asset management firm. Help develop and maintain digital and printed marketing content. This is more on the creative side of marketing, which works closely with the sales team and launching new products. Work on printed co ...


  • Informa Boston, United States

    Job Description · The Marketing Specialist role reports to the Senior Marketing Manager and is nestled within Informa Connect's Life Sciences vertical. It presents a thrilling opportunity to manage comprehensive marketing strategies. · As the Marketing Specialist, you'll be at th ...


  • Culture Group Boston, United States

    Marketing Specialist · Boston · Hybrid 3days in office · $65k-$85k doe · We are delighted to partner with one of the best FS Firms in Boston to hire a Marketing Specialist to the high performing, talented marketing team · The role of Marketing Specialist encompasses a divers ...

  • HyperGrowthCEO

    Marketing Specialist

    2 weeks ago


    HyperGrowthCEO Boston, United States

    Reports To: · Managing Partner · Locations: · Salt Lake City or Boston · SUMMARY: · We are looking for an enthusiastic Marketing Specialist to help us with our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach ...


  • Fresh Form Draft Boston, United States

    Marketing Specialist · Department: Initial Communications · Employment Type: Full Time · Location: Boston, MA · Compensation: $ $32.00 / hour · Description · Welcome to Initial Communications, the marketing company that's all about making your business shine We're a team of ...

  • BrioHealth Solutions

    Marketing Specialist

    3 weeks ago


    BrioHealth Solutions Boston, United States

    As a Medical Device Marketing Specialist, you will play a crucial role in supporting and implementing strategic marketing initiatives to promote our company's medical devices. You will be responsible for understanding market trends, identifying target audiences, and creating impa ...

  • Federal Reserve System

    Markets Specialist

    1 week ago


    Federal Reserve System Boston, United States

    Company · Federal Reserve Bank of Boston · This job is eligible for a hybrid schedule with some on-site work expected. The individual is expected to reside in the 1st District unless you were given an exception. · The Federal Reserve Bank of Boston has an opening for a team-orien ...

  • Fresh Form Draft

    Marketing Specialist

    2 weeks ago


    Fresh Form Draft Boston, United States

    Marketing SpecialistDepartment: Initial CommunicationsEmployment Type: Full TimeLocation: Boston, MACompensation: $ $32.00 / hourDescriptionWelcome to Initial Communications, the marketing company that's all about making your business shine We're a team of energetic and creative ...

  • Fanning/Masis

    Marketing Specialist

    2 weeks ago


    Fanning/Masis Boston, United States

    Marketing Specialist · Join busy Marketing team in Boston asset management firm. Help develop and maintain digital and printed marketing content. This is more on the creative side of marketing, which works closely with the sales team and launching new products. Work on printed c ...

  • Marcus & Millichap

    Marketing Specialist

    3 weeks ago


    Marcus & Millichap Boston, United States

    Marcus & Millichap is in search of a skilled and ambitious Marketing Specialist to support a top producing Commercial Real Estate Brokerage team in the Boston office. This role will work specifically with an 8-person sales team within the Boston office, offering the entrepreneuri ...


  • COMPASS Inc Boston, United States

    At Compass, our mission is to help everyone find their place in the world. Founded in 2012, we're revolutionizing the real estate industry with our end-to-end platform that empowers residential real estate agents to deliver exceptional service to seller and buyer clients. · Compa ...

  • Federal Reserve Bank (NY)

    Markets Specialist

    1 week ago


    Federal Reserve Bank (NY) Boston, United States

    Company Federal Reserve Bank of BostonThis job is eligible for a hybrid schedule with some on-site work expected. The individual is expected to reside in the 1st District unless you were given an exception. The Federal Reserve Bank of Boston has an opening for a team-oriented Mar ...