Media Buyer - New York - IPG Health

    IPG Health
    IPG Health New York

    1 week ago

    Description
    Job Description

    About the Job:

    A Media Buyer plays a key role in driving campaign execution, leveraging analytical rigor and market research to deliver recommendations that meet client objectives. With a strong foundation in media channels, especially digital, and proficiency in media research tools, the Buyer stewards the execution process, manages timelines, and collaborates with cross-functional teams. This role requires effective communication, attention to detail, and a passion for learning, with opportunities to support new business initiatives. The Media Buyer also mentors junior team members and ensures seamless campaign delivery.

    A Day in the Life:

    • Develop buying strategies, assists in drafting documents, and ensures quality assurance throughout campaigns, while working with teams to analyze performance and optimize media plans.
    • Build credibility with clients, supports day-to-day interactions, and collaborates with cross-functional teams to improve performance, resolve issues, and drive results.
    • Support development of media plans and buy strategies, assesses problems systematically, and stays up-to-date on industry trends and opportunities.
    • Train and guides junior team members, nurtures a positive team environment, and develops management skills while overseeing projects and ensuring timely delivery.
    • Manage multiple deliverables, prioritizes tasks, and ensures projects are completed on time and within budget, while contributing to accurate and timely performance management documents.

    What you will need:

    • Bachelor's degree preferred, with relevant coursework or experience in media or a related field.
    • 1+ year of experience in media or a related field, with hands-on experience in media applications like Prisma.
    • Proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook, Teams) and media applications.
    • Strong organizational and time management skills, with ability to prioritize tasks, manage multiple projects, and meet deadlines.
    • Excellent written and oral communication skills, with ability to work collaboratively and train/manage junior team members.
    • Proactive and solution-focused, with ability to identify problems, develop solutions, and take ownership of responsibilities.
    Salary
    $60,000 to $80,000 annually
    The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.
    About the Agency

    SOLVE(D), an IPG Health growth accelerator agency, was born from creative agency DNA and built on the premise of using the right combination of data, analytics, technology, and media to help deliver personalized, relevant omnichannel experiences across touchpoints that drive meaningful connections between brands and audiences (HCPs, Patients, Payers). SOLVE(D) is a multifaceted solutions partner - part consultancy, part data, part advanced analytics, part marketing technology company, part media agency - that fosters speed, precision, and growth. SOLVE(D)'s diverse team of consultants, specialists and practitioners apply their collective strength, leveraging the right mix of human and technical enablers, to empower brands to make confident decisions that accelerate business impact and growth.
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