Social Media Marketing Manager - San Francisco, United States - THG Corporation
Description
THG is a fast-moving, global technology business that specialises in taking brands direct to consumers .Our world-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition and lifestyle brands and is now helping drive exponential growth of our clients' brands globally.
We're powered by a global team of over 7,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial, it's this DNA that has supported our incredible growth.
We're always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey.
So, if you're ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.
Role:
Social Media Marketing Manager
Job Overview:
Biossance was born when our scientists invented a skin-identical hydrating molecule-squalane-that's made from sustainable fermented sugarcane. Creating the world's most incredible and powerful moisturizer led to creating the world's most powerful skincare formulas. We use first-of-its kind proprietary fermentation technology to biodesign new, high-performing ingredients.
The incredible research and development teams in our labs are leading the way to a healthier planet with our exceptional clean chemistry.
The Biossance team is looking for a strategic and data-drivenSocial Media Marketing Manager
to join the Global Marketing team.
This critical role will help position the brand at the intersection of trust and relevance within the social media landscape.
With a vast knowledge of all social platforms, you'll lead the day-to-day strategic planning and production of all owned, earned, and paid social media content with the goal of solidifying Biossance as a results-driven and purpose-led company.
The ideal candidate is a social native who is passionate about developing engaging, aspirational, and informative social media content specific to each platform to drive strategic objectives while propelling the business forward.
You will have proven experience in social media storytelling and content production with familiarity in photography, animation, graphics, and videography as well as a strong sense of design and product styling.
This role will report into the VP of Content + Community.Responsibilities:
Use relevant data to ideate and pitch content for platform-specific execution that strengthens Biossance's brand DNA and drives engagement, conversation, and loyalty
Own and populate the social calendar to build brand equity, educate, and translate promotional moments and marketing objectives into compelling, on-brand social ideas
Manage all content briefing with the internal creative team and external agency that aligns with the brand expression across launches, campaigns, and evergreen assets
Partner with the retail team to support co-op campaigns and influencer activations that accelerate brand awareness, conversion, new customer acquisition, and sales
Measure performance success and KPIs to create bi-weekly reports and post-mortem recaps that show content effectiveness while informing ongoing social strategy
Consistently monitor the competitive landscape and best practices to stay ahead of social media trends while exploring new content opportunities
Help manage and empower junior team members, providing mentoring and timely feedback to ensure accountability
Qualifications:
6+ years experience in marketing, preferably in beauty and/or retail
A deep understanding of winning content within the social media landscape
Must be an expert in in-app social features with a strategic approach on how to best utilize them
Thrives in an ever-changing, fast-paced environment without losing sight of the customer experience
Ability to quickly pull together and analyze data to share strategic recommendation
Highly organized with ability to project manage and execute large campaigns/projects from start to finish
Experience with content creators, graphic design, and video editing is a plus
Benefits:
Salary:
$95,000 - $110,000
Medical, Dental, Vision plans
401K matched up to 5%
Generous PTO (Paid Time Off)
Short and long-term disability
Summer Fridays
Exclusive employee discounts off THG Brands
Many more...
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all.
If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.