- E-commerce Strategy: Develop and implement strategic marketing plans specifically tailored for logistics services in the e-commerce sector. Develop and execute marketing plans and strategies to promote the company's logistics services and increase brand platform awareness
- Brand Promotion: Enhance brand visibility and promote logistics services to e-commerce businesses through various marketing channels. Cultivate standards, systems and best practices for content creation, distribution and maintenance of Cello Square
- Digital Marketing: Execute digital marketing campaigns, including SEO, SEM, email marketing, and social media, to reach the target audience and drive online engagement
- Content Creation: Develop compelling content, including product descriptions, blogs, and visuals, to showcase the benefits of our logistics services for e-commerce clients
- Collaboration: Work closely with e-commerce clients, internal teams, and external partners to align marketing efforts with business objectives. Lead and guide insights and expertise generated by internal SMEs (Subject Matter Experts) into marketing content and campaigns
- Market Research: Stay informed about e-commerce trends, competitor activities, and logistics industry developments to identify opportunities and challenges
- Analytics and Reporting: Monitor and analyze key performance indicators (KPIs) to measure the success of marketing campaigns and make data-driven recommendations for improvement
- Customer Acquisition and Retention: Implement strategies to attract new e-commerce clients and retain existing ones through effective marketing initiatives
- Promotional Activities: Plan and execute promotional activities, discounts, and incentives to drive sales and customer loyalty within the e-commerce logistics segment
- Collateral Development: Create marketing collateral, presentations, and sales materials to effectively communicate the value proposition of our logistics services to e-commerce partners
- Bachelor's degree in Marketing, Business, or a related field
- 5+ years of proven experience in e-commerce marketing, with a focus on logistics or supply chain services
- Strong understanding of e-commerce trends and logistics processes
- Digital marketing expertise, including SEO(Search Engine Optimization), SEM(Search Engine Marketing), social media, and email campaigns
- Need to be tech savvy and willing to use tools and technology in delivering digital content with strong creative and communication skills
- Have experience producing digital content for the ecommerce industry, from ideation and research to writing, editing, and publishing
- Be able to bring digital proficiency to create measurable marketing contents and create a diverse portfolio of channels in translating complex concepts into concise messaging
- Strong knowledge of the e-commerce space including competitive strategies, marketing strategies, search, usability best practices and industry trends
- Great project management skills including the ability to organize and prioritize work across cross functional teams
- Excellent communication and interpersonal skills
- Analytical mindset with the ability to interpret data and make strategic recommendations
- Creativity and innovation in developing marketing strategies
- Collaborative mindset with the ability to work effectively with cross-functional teams
- Top-notch medical, dental, vision, and prescription coverage
- Wellness program
- Parental leave
- 401K match and savings plan
- Flexible spending accounts
- Life insurance
- Paid Holidays
- Paid Time off
- Additional benefits
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Logistics E-Commerce Marketing - Santa Fe Springs, United States - Samsung SDS America
Description
Samsung SDS plays a leading role in the global logistics market with unique logistics services. With its innovative IT technology, SDS developed the integrated logistics solution called "Cello" in 2010, started its logistics business in 2012 and expanded its logistics business with Business Process Outsourcing.
As Korea's no.1 IT service provider, Samsung SDS has completed a number of SCM/logistics consulting and system development projects for the last 30 years. Based on the extensive experience and expertise it built over the years, Samsung SDS started to provide tech-based logistics services in 2012 and has now grown into a global top-level third-party logistics company.
We are looking for a dynamic and experienced individual to join our team as a Logistics E-commerce Marketing professional. The successful candidate will be responsible for developing and implementing marketing strategies focused on the logistics aspect of e-commerce. This role requires a deep understanding of logistics processes, e-commerce trends, and effective marketing techniques to drive business growth.
To learn more about Samsung SDS America, Inc. please visit
Responsibilities:
Samsung SDSA offers a comprehensive suite of programs to support our employees:
Your base pay is one part of our total compensation package and is determined within a range. This allows you to progress as you grow and develop within the position. The base pay range for this role is between $75,000 : $105,000/year, and your base pay will depend on your skills, education, qualifications, experience, and location.
Samsung SDS America, Inc. is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, status as a protected veteran, marital status, genetic information, medical condition, or any other characteristic protected by law.
