Marketing Specialist 2 - New York, United States - eTeam

Description

Position:

Marketing Specialist Location:
NY, US zip 10036 Duration: 10 months

Contract Job Description:

s a Senior Marketing Operations Specialist, you will focus on email, list uploads, and webinar marketing to drive qualified conversions.

You will create nurturing and trigger-based email campaigns, deliver tailored marketing messages to targeted personas, and drive optimization through frequent and ongoing testing and analysis.

s a Senior Marketing Operations Specialist, you will:
Execute including email campaigns, landing pages, and customer communications. Ensure processes and best practices are in place to maintain the integrity of the CRM data. Studiously tag all campaigns for accurate, meaningful reporting.

Utilize a large variety of technology, data sources, and services Segment and leverage the marketing database for greater campaign efficiency and effectiveness Troubleshoot and QA campaigns, workflows, data issues, and other key marketing ops functions Build reports to answer pressing questions about the state of the marketing department Onboard new marketing technologies and ensure they correctly function in our technology stack Provide exemplary service to internal customers such as sales, marketing program managers, and executives Our ideal Marketing Operations Specialist will have: 1 year's experience in a marketing operations, marketing specialist or sales operations role Experience with marketing automation platforms like Marketo, Hubspot, Pardot, Eloqua or other email tools Marketing experience using Sales Cloud Working knowledge of HTML & CSS Basic understanding of data warehousing, business intelligence, and lead management processes and technologies dvanced understanding of Microsoft Excel (i.e., you can split columns, perform V-lookups, and create pivot tables)

Excellent communication skills:

verbal & writtenInnovative, motivated, organized, high-energy team player Process and quality orientation with attention to detail Philosophical alignment with.

Bonus points for experience with the following :
Software or high-tech marketing Web development with experience in Javascript