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    Marketing Coordinator - Oregon, United States - PG Paper Company Ltd.

    PG Paper Company Ltd.
    PG Paper Company Ltd. Oregon, United States

    2 weeks ago

    Default job background
    Description
    Join PG Paper as a Marketing Coordinator and be a driving force in our digital marketing strategy. This role focuses on content creation, SEO and digital advertising to boost lead generation and brand visibility. Collaborate with sales and business development to attract our target audience through compelling content.

    We're seeking a professional with a background in digital marketing, strong communication skills and the ability to manage multiple projects.

    About PG Paper
    Established in 2003, PG Paper is an award-winning international trading company based in Scotland.

    With the rise in demand for environmentally friendly packaging and the growth of ecommerce, the paper industry is experiencing unprecedented global demand.

    Serving various industries such as cosmetics, pharmaceuticals, luxury drinks, and ecommerce, PG Paper connects global markets, buying and selling across 60 countries across the world.

    Key Responsibilities
    Develop and implement content strategies to drive lead generation and increase brand visibility in international markets.
    Create engaging digital content for blogs, social media, website copy and email campaigns, optimised for SEO.
    Manage digital advertising campaigns, including setup, tracking, and budget allocation, with a focus on LinkedIn and Google ads.
    Analyze sales data to generate marketing reports that support business objectives.
    Maintain business databases and support customer segmentation.
    Collaborate with sales and business development to create tailored content for specific customer demographics.
    Plan and coordinate promotional events, including trade shows, meetings, and presentations.
    Maintain promotional materials and ensure they're up to date and effective.
    Support the marketing manager and team with strategy planning, objectives and promotional initiatives.
    Assist with new business opportunities and identify areas for professional growth.
    Skills and Experience
    Marketing qualification or evidence of ongoing professional development.
    Minimum of 2 years' experience in marketing or a similar role.
    Proven experience in executing successful digital marketing campaigns and delivering effective content strategies.
    Proficient in SEO tools like Semrush, Ahrefs, and Google Analytics.
    Experience with PPC campaigns across major search engines.
    Excellent writing skills, with strong grammar and punctuation.
    Experience with email marketing, including campaign coordination and analytics.
    Familiarity with content management systems like WordPress.
    Strong communication skills and ability to work across teams.
    Excellent organizational skills and the ability to manage multiple projects simultaneously.
    Salesforce experience is a plus.
    Self-motivated and adaptable, with a proven ability to meet deadlines independently.

    If you have a passion for digital marketing and a drive to shape our company's global presence, we'd love to hear from you.

    Apply today and take the next step in your marketing career with PG Paper.

    Job type:
    Full time


    Schedule:
    Monday – Friday

    Work Location:
    Hybrid/office based in Greenock (initial introduction period to be completed at office)

    #J-18808-Ljbffr
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