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- Implement and manage the marketing plan to support company goals.
- Drive growth through new customer acquisitions and maintaining existing customers.
- Create a yearly company marketing budget and reconcile the budget monthly.
- Manage all digital and marketing agency relationships.
- Maintain and develop marketing plans for the company.
- Make sure messaging is applied consistently and correctly in all marketing efforts.
- Develop a clear understanding of all marketing activities to measure and understand their effectiveness.
- Manage our online presence and respond to all online reviews.
- Continually monitor the company website (including mobile) to ensure accuracy and to maintain fresh content that enhances SEO.
- Develop and manage email marketing campaigns consistently.
- Coordinate any direct mail campaigns.
- Manage and create content for our social media presence on platforms such as Facebook, Twitter, Instagram, etc.
- Conduct a weekly Marketing meeting to review marketing results.
- Work closely with the call center manager to ensure the 3-day call board is managed effectively.
- Other duties as required.
- Strong marketing internship required
- Degree in marketing, graphic design, or communications is preferred but not required.
- Experience managing agencies and vendors.
- Passionate about marketing.
- Self-motivated, creative, and curious
- Someone who will take ownership of the business outcomes that marketing enables.
- Strong aptitude for writing, design, planning, organization, and interpersonal communication
- Creative thinker, detail-oriented and organized.
- Social Media management experience.
- Experience with traditional media buys (radio, broadcast TV, billboards, direct mail).
- Ability to multi-task and work on multiple projects at once.
- Must possess a sense of urgency.
- Must be well-organized and detail-oriented.
- Must have the ability to work independently to follow through on projects, and communicate clearly.
Entry Level Marketing Coordinator - Henderson, United States - Friendly Group
Friendly Group
Henderson, United States
1 month ago
Description
Position Overview:The marketing coordinator will be responsible for supporting HVAC and plumbing businesses by creating and distributing traditional and digital marketing content. The Marketing Coordinator will play a key role in working with management and the team to craft and execute a marketing plan and will work to develop new marketing ideas and strategies to grow revenue and profitability.
Here's what you will be doing:
Here is what we are looking for: