- Own and execute the product roadmap for Smart Marketing, aligning platform capabilities with company growth objectives
- Design and scale messaging orchestration across SMS, Apple Business Messages, and in-app communication channels
- Partner with engineering to define APIs, event-driven triggers, data pipelines, and multi-tenant configuration frameworks
- Implement opt-in governance, suppression logic, and compliance controls (including TCPA and channel-level consent)
- Build and manage a structured Template Library for dealership lifecycle communications, including service reminders, OEM maintenance triggers, appointment confirmations, offers, warranty notifications, and post-service follow-ups
- Convert high-performing campaigns into reusable, scalable system templates with governance standards
- Drive measurable improvements across the retention funnel (Response → Appointment → Service Completion → RO Revenue)
- Define experimentation frameworks, A/B testing protocols, and performance dashboards to optimize conversion and retention
- Partner cross-functionally with finance, operations, engineering, legal, and design teams to align messaging strategy with scheduling, loyalty, and service workflows
- Lead product readiness and expansion of Apple Business Messages and additional strategic communication channels
- 5–8+ years of Product Management experience within SaaS, platform, or lifecycle engagement environments
- Proven experience building messaging, CRM, notification, or automation-based systems
- Strong systems thinking across APIs, automation workflows, event-driven architecture, and data modeling
- Experience operating in multi-tenant or B2B2C product environments
- Strong analytical mindset with experience in funnel metrics, experimentation, retention analytics, and performance measurement
- Demonstrated ability to lead cross-functional execution across engineering, design, data, compliance, and operations
- Experience with messaging platforms such as Apple Business Messages, Twilio, RCS, WhatsApp, or similar is preferred
- Experience in automotive, fintech, regulated communications, or high-compliance environments is a plus
-
We're looking for a strategic, data- and results-driven Marketing Manager to lead our Americas marketing programs and bring the Janes brand to life across the defense and intelligence communities,, Benefit from a caring culture with generous paid time off, including vacation, fl ...
Arlington1 month ago
-
NRECA is a unique national trade association providing advocacy, financial services and business support services to over 900 consumer owned electric cooperatives across the country. · The Marketing Manager develops and executes targeted marketing strategies and integrated campai ...
Arlington Full time3 weeks ago
-
Primary Purpose: · Manage the development and implementation of integrated marketing and sales initiatives that support FMI member retention and recruitment, and SQFI revenue growth. Partner with internal stakeholders to design, execute, and optimize multi-channel marketing camp ...
Arlington, Virginia, United States $80,000 - $150,000 (USD) per year1 week ago
-
· Company Description · Govini transforms Defense Acquisition from an outdated manual process to a software-driven strategic advantage for the United States. Our flagship product, Ark, supports Supply Chain, Science & Technology, Production, Sustainment, Logistics, and Moderniza ...
Arlington, Virginia, United States $80,000 - $140,000 (USD) per year1 week ago
-
The Marketing Manager will be a key operational and execution-focused member of the marketing team, directly supporting the Vice President of Marketing in driving and executing full-funnel marketing strategies. · ...
Arlington Full time2 weeks ago
-
We're looking for a Marketing Manager for a fast-growing tech client. · <li 5+ years progressive marketing experience ideally within B2B public-sector-focused environments particularly in technology-driven industries Demonstrated experience managing optimizing digital marketing c ...
Arlington3 weeks ago
-
The marketing manager will organize and execute events trade shows and customer engagement activities to build brand awareness nurture accounts and generate leads in the North America market. · You will be an integral part of the marketing team supporting regional campaigns and c ...
Arlington2 weeks ago
-
The marketing manager will organize and execute events, trade shows, and customer engagement activities to build brand awareness. · Developing annual event and demand generation strategies that support sales goals in specific segments and territories · Managing field and customer ...
Arlington, VA2 weeks ago
-
The Marketing and Communications Manager supports the planning, development, · and execution of integrated marketing and communications initiatives that advance the mission, · visibility, and impact of AFAS.Bachelor's degree required preferably in Marketing Communications Public ...
Arlington $70,000 - $90,000 (USD) Full time1 month ago
-
Job DetailsJob Location: ARLINGTON, VA 22201Position Type: Full TimeAbout the Role · The Mercatus Center at George Mason University is hiring a Marketing Manager to join our Marketing & Production Team. This role is a great opportunity for someone motivated by a mission-driven or ...
Arlington $80,000 - $140,000 (USD) per year Full time1 week ago
-
Description · About the Role · The Mercatus Center at George Mason University is hiring a Marketing Manager to join our Marketing & Production Team. This role is a great opportunity for someone motivated by a mission-driven organization who can amplify the reach of our scholars a ...
WASHINGTON BLVD TH FLOOR ARLINGTON, Virginia, United States $80,000 - $140,000 (USD) per year1 week ago
-
Job Description · NRECA is a unique national trade association providing advocacy, financial services and business support services to over 900 consumer owned electric cooperatives across the country. NRECA employees are united by our mission, inclusive culture, collaborative wo ...
Arlington, VA $80,000 - $140,000 (USD) per year1 week ago
-
· Janes empowers military, government, and defense leaders to act with confidence in an increasingly complex world. Our trusted defense, security, and geopolitical information delivered through seamless digital platforms and system integrations - turns overwhelming data into cle ...
Arlington, Virginia, United States $80,000 - $140,000 (USD) per year5 days ago
-
About the Role · The Mercatus Center at George Mason University is hiring a Marketing Manager to join our Marketing & Production Team. This role is a great opportunity for someone motivated by a mission-driven organization who can amplify the reach of our scholars and their ideas ...
Arlington, VA $80,000 - $140,000 (USD) per year1 week ago
- Work in company
Senior Product Manager, Smart Trailers, Middle Mile Fleet Management
Only for registered members
We are a forward-thinking group dedicated to pushing the boundaries of transportation technology. Our team thrives on innovation, collaboration and the challenge of solving complex logistical problems. We're committed to developing intelligent fleet management solutions that impr ...
Arlington $136,000 - $184,100 (USD) Full time1 month ago
-
· Basic Function of the Position: · The Consumer Technology Association (CTA) is looking for an innovative and results-driven Manager, Marketing to join our marketing team. If you thrive on strategy, creativity, and analytics, this is the perfect opportunity to make an impact. ...
Arlington, VA, US1 week ago
-
Fivecast is seeking an Events Marketing Manager to support the execution of our field marketing and demand generation programs across the United States and Canada. Reporting to the Field Marketing Lead, this role is responsible for delivering high-quality events and event-led pro ...
Arlington $65,000 - $125,000 (USD) per year1 hour ago
-
We seek a dynamic individual to drive email marketing programs aimed at enhancing Amazon Business brand awareness and adoption. · As a pivotal member of the team you will collaborate with various stakeholders to ensure successful execution of marketing campaigns analyze performan ...
Arlington $50 - $55 (USD)1 month ago
-
Foods you love. Brands you trust. And a career that empowers you to grow. · ...
Arlington1 month ago
-
Lovelytics is seeking a Marketing Manager to drive market presence and significant business growth. · ...
Arlington1 month ago
-
The Channel Marketing Manager, NA & ANZ will play a central role in strengthening and expanding our channel partner ecosystem across the region. · This is a highly cross-functional role interfacing with Channel Sales Leaders, Partner Managers, Channel Marketing, Channel Product M ...
Arlington $110,000 - $135,000 (USD) Full time1 month ago
Senior Product Manager-Smart Marketing - Arlington - Ikon Technologies
Description
ikon Technologies is an innovative solutions provider for the automobile industry. We strive to be the trusted partner of franchise dealers by providing reliable, user-friendly, connected car applications and services to help save time, enhance profit, and build lasting relationships with customers. Our commitment to provide the unwavering support and the highest quality solutions on the market which sets us apart.
Ikon Technologies is seeking a Technical Product Manager to lead our B2B2C AI-driven platform, Smart Marketing — a multi-tenant messaging and lifecycle engagement system serving hundreds of independently operated dealerships.
This is not a traditional marketing role. This is a platform ownership role responsible for building and scaling messaging infrastructure across SMS, Apple Business Messages, in-app channels (mobile and web), lifecycle automation, and retention-based offers.
The ideal candidate has experience building SaaS platforms in multi-tenant environments and can translate messaging systems, automation workflows, APIs, and compliance requirements into scalable product architecture that drives measurable revenue impact.
Responsibilities
Qualifications
-
Marketing Manager
Only for registered members Arlington
-
Marketing Manager
Full time Only for registered members Arlington
-
Manager, Marketing
Only for registered members Arlington, Virginia, United States
-
Marketing Manager
Only for registered members Arlington, Virginia, United States
-
Marketing Manager
Full time Only for registered members Arlington
-
Marketing Manager
Only for registered members Arlington
-
Marketing Manager
Only for registered members Arlington
-
Marketing Manager
Only for registered members Arlington, VA
-
Marketing Manager
Full time Only for registered members Arlington
-
Marketing Manager
Full time Only for registered members Arlington
-
Marketing Manager
Only for registered members WASHINGTON BLVD TH FLOOR ARLINGTON, Virginia, United States
-
Marketing Manager
Only for registered members Arlington, VA
-
Marketing Manager
Only for registered members Arlington, Virginia, United States
-
Marketing Manager
Only for registered members Arlington, VA
-
Senior Product Manager, Smart Trailers, Middle Mile Fleet Management
Full time Only for registered members Arlington
-
Manager, Digital Marketing
Only for registered members Arlington, VA, US
-
Event Marketing Manager
Only for registered members Arlington
-
Marketing Manager III
Only for registered members Arlington
-
Brand Marketing Manager
Only for registered members Arlington
-
Industry Marketing Manager
Only for registered members Arlington
-
Channel Marketing Manager
Full time Only for registered members Arlington