Senior Copywriter, Marketing - New York
2 weeks ago
Job description
Zola is looking for an experienced Senior Copywriter who lives and breathes brand storytelling. Reporting to the VP of Marketing Strategy & Creative Ops, you'll spend the bulk of your time crafting needle-moving marketing copy, but you're also ready to roll up your sleeves and dive into the product experience, ensuring our UX feels just as human and helpful as our brand campaigns.
We're looking for a person who is:
- Excited to encourage couples to join the Zola world and drive them to use our services through both compelling storytelling and clear product guidance.
- Comfortable switching gears between left-brain and right-brain thinking. You're able to apply your creativity to business and product objectives alike.
- A creative partner who can work with design counterparts to craft cohesive visual and verbal storytelling that feels modern, elevated, and true to the Zola brand.
- Efficient and detail-oriented. You prefer using two words over four and have an eagle eye for catching typos, misspelled words, and grammatical errors.
- An all-star collaborator. You're a people person who jumps at the chance to work with everyone from graphics designers to product managers and engineers.
- Fluent in all-things digital (websites, apps, social media) with a limitless curiosity about conversations and trends happening in the world.
- Ready to listen, lead, learn and comfortable asking questions to find solutions.
- Oversee Zola's voice and tone, editing for consistency across all marketing channels and product UX flows.
- Write clear, compelling, and concise copy that drives product adoption and builds brand loyalty across our site, app, and marketing platforms.
- Partner with product, marketing, and business teams to develop features and campaigns that serve our couples, guests, and vendors.
- QA and regularly audit copy to spot inconsistencies and create optimizations across the entire user journey.
- Maintain and develop Zola's voice and tone, copy process, and the style guide.
- 6+ years of experience writing and editing copy (previous UX experience a plus)
- A portfolio featuring a mix of high-level brand campaigns and relevant work across all social platforms.
- Exceptional verbal and written communication skills with a strong handle on grammar and syntax.
- Strong problem-solving and critical-thinking skills, with a passion for user-centered design.
- Must thrive in a fast-paced environment and be able to work both independently and as part of a team.
- Experience with AI writing tools and a willingness to integrate them into your workflow
About Zola
We're Zola, the wedding company that will do anything for love. We're reinventing the wedding planning and registry experience to make the happiest moment in our couples' lives even happier. From engagement to wedding and decorating your first home, Zola is there, combining compassionate customer service with modern tools and technology... all in the service of love.
We built our entire platform from the ground-up in 2013, and quickly became the fastest-growing wedding company in the country. Our team has deep experience creating award-winning online and mobile products that are helpful, intuitive, and simply magical. We're proud to have investor partners including Female Founders Fund, Comcast Ventures, Goldman Sachs, Canvas Ventures, Thrive Capital and Lightspeed Venture Partners, among others.
We are passionate about supporting all forms of love, and we're proud of our thriving community of over 2 million couples. We strive to hire a team that is as beautifully diverse as the couples getting married today, and we encourage individuals from every race, gender identity, age, sexual orientation, ethnicity, marital status, religion and perspective to apply. Zola will always be a place where every employee, couple, wedding guest, wedding vendor, and partner will be respected and accepted and valued.
Our headquarters is in NYC. Come work with us
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