- Develop and execute comprehensive field marketing plans that support regional sales objectives and revenue growth.
- Activate targeted ABM programs across key regions, orchestrating tailored plays with sales to accelerate growth in top accounts.
- Partner closely with sales leadership, account executives, partner managers, and BDR teams to ensure complete alignment on marketing initiatives, lead flow, and follow-up.
- Plan, manage, and execute a variety of events, including tradeshow ancillaries, executive roundtables, workshops, and more.
- Measure and report on the effectiveness and ROI of field marketing activities, using data-driven insights and analytics to refine your approach continuously.
- Work seamlessly with central marketing, product marketing, and operations to ensure cohesive campaign execution.
- Assist with creating and localizing compelling content and marketing materials that resonate with target accounts.
- Manage and monitor the marketing budget for your field initiativesWhat You'l;l Bring 5-8+ years of B2B enterprise marketing experience, with a proven track record in field marketing and ABM. Experience in high-growth technology or SaaS companies is strongly preferred.
- A strategic, data-driven thought process that uses analytics to inform decisions and optimize programs for measurable outcomes.
- Strong project and time management skills, with a demonstrated ability to prioritize competing tasks and manage timelines effectively in a fast-paced environment.
- A closed-loop communication style that features stellar collaboration and consensus-building skills. You know how to build strong relationships with cross-functional teams and drive collaborative projects forward with one goal.
- Ability to work independently, proactively seeking solutions and building relationships. You are a creative problem-solver by nature, skilled at architecting innovative solutions and new approaches to complex challenges.
- Strong technical capabilities - including hands-on experience with Salesforce, Microsoft, and marketing automation platforms.
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Field Marketing Manager, US Enterprise - Boulder - NetApp
Description
Job SummaryAre you a dynamic and results-driven field marketer ready to make an impact on our Enterprise business? NetApp is seeking a Field Marketing Manager to join our innovative, fast-paced, and growing team.
This is a pivotal role focused on executing bold marketing strategies that drive pipeline growth, influence closed/won revenue, and deepen our engagement with enterprise customers.
You will be responsible for developing and executing targeted Account-Based Marketing (ABM) campaigns, managing events, and ensuring tight, cross-functional alignment with our marketing partners, sales, and BDR teams.
The ideal candidate is a strategic, data-driven thinker and clear communicator who thrives on collaboration, proactively seeks solutions, and excels at managing multiple priorities.
If you have a passion for field marketing, ABM, and technology, this is your chance to drive measurable results and help shape our engagement with top enterprise accounts.
What You'll DoCompensation:
The target salary range for this position is 125, ,100 USD.
The salary offered will be determined by the candidate's location, qualifications, experience, and education and may be outside of this range.
Final compensation packages are competitive and in line with industry standards, reflecting a variety of factors, and include a comprehensive benefits package.
This may cover Health Insurance, Life Insurance, Retirement or Pension Plans, Paid Time Off, various Leave options, Performance-Based Incentives, employee stock purchase plan, and/or restricted stocks (RSU's), with all offerings subject to regional variations and governed by local laws, regulations, and company policies.
Benefits may vary by country and region, and further details will be provided as part of the recruitment process.At NetApp, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees.
This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.
Equal Opportunity Employer:
NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status, and any other protected classification.
The early planning, the extra thought, the bold idea that turns good into great:
That's how our people operate and how we continue to push the boundaries of data infrastructure.
NetApp is the trusted partner for organizations transforming data into opportunity.
As the only enterprise-grade storage service natively embedded in Google Cloud, AWS, and Microsoft Azure, we empower customers to run everything from traditional workloads to enterprise AI with unmatched performance, resilience, and security.
Our cultureWe celebrate mold breakers, bold thinkers, and problem solvers. We reward initiative, impact, and ownership. We provide flexibility so you can balance professional ambition with your personal life. Here, differences are not just welcomed-they drive everything we do.If you're ready to innovate, rise to the challenge, and own every moment - make your next move your best one.
Apply now.Submitting an applicationTo ensure a streamlined and fair hiring process for all candidates, our team only reviews applications submitted through our company website.
This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.-
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