Marketing Executive - New York, United States - GradBay

    GradBay
    GradBay New York, United States

    1 month ago

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    Description

    JOB SUMMARY:

    Focuses on guest engagement and reputation management through social media, and the creation of original content for Six Flags Darien Lake's social platforms. Assists in all Marketing/Communications department functions, including planning and executing events.

    ESSENTIAL DUTIES AND RESPONSIBILITIES INCLUDE:

    • Develop social media content calendar and produce content for on-time delivery
    • Create (write, produce, shoot, edit) video content for parks social media, website and internal communications
    • Execution and management of daily production and post-production tasks, editing and web deliverability to meet deadlines
    • Assists with park photos, b-roll videos, media openings or events for Public Relations
    • Excellent communication skills, both written and verbal
    • Assists with all sampling and Corporate Partnership duties
    • Assists with signage installation throughout the park
    • Assists with monitoring social media and contributes to social media strategy
    • Assists with website edits and audits throughout the season
    • Maintain Park video and image archives
    • Ensure image, cleanliness and courtesy standards requirements are met
    • Willing to interact with guests and assist with in park tasks
    • Able to work efficiently in a fast - paced environment with an ongoing and friendly demeanor
    • Must be professional, self-motivated, be able to multi-task and have an enthusiastic attitude

    ORGANIZATIONAL STRUCTURE

    • Reports to the Marketing/Communications Manager
    • Department: Marketing

    MINIMUM QUALIFICATIONS:

    • Be at least 18 years of age
    • Pursuing a degree in Public Relations, Marketing, Communications, Journalism, or related field preferred
    • Computer Literacy. Strong knowledge of social media platforms, all Microsoft applications and Adobe Suite including Illustrator, Photoshop and Premier
    • Required to work various shifts as project and park needs dictate, including nights, weekends and holidays
    • Passion for the event industry with a focus on communications, marketing, tourism, theme parks and venue management
    • React well in stressful and emergency situations
    • Photography, Video filming and editing skills
    • Previous public relations, marketing, communications, journalism, or customer service experience a plus
    • Must have a valid driver's license
    • Comfortable working in a mixed office/outside in the park environment. Must have the ability to stand, walk, crouch, bend, stoop, kneel and lift to forty pounds

    POSITION(S) AVAILABLE

    • May – October: Spring 10-20 hours weekly, Weekends only; Summer: hours weekly, Monday – Sunday. Varied shifts.