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    Brand Manager - New York, United States - Brunch

    Brunch
    Brunch New York, United States

    1 week ago

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    Description

    Brunch -

    Brand Manager-

    Do you love telling meaningful stories? Isn't the best feeling when an aesthetic just fits the

    moment to perfection? Are you attracted to brands that share the values you hold dear? Do you

    enjoy a campaign that is emotional and authentic? Do you want to be able to ideate, develop

    and execute strategy, as well as see it through to the end?

    At Brunch, we are building a community around a lifestyle of leisure and relaxation; Like those

    Sundays when you walk down the street to your favorite brunch spot to be stress-free with your

    favorite friends. Through meaningful campaigns, amazing stories, high-quality content and

    offline events, we have brought our customers a product that is cozy, convenient and that brings

    the carefree mindset we wish we were always in.

    We are looking for individuals that want to be a part of a lean, entrepreneurial and fast-pace

    team, but also want to kick it once the day ends. We are looking to build a family that will

    continue to create emotional connections with each other and with the brand.

    We've got a vision and a great opportunity in front of us, but we just need the right family to

    execute it.

    Key Responsibilities:

    • Responsible for being the absolute brand 'protector,' making sure that all customer
    • facing initiatives are consistent to our brand values and aesthetic
    • Own and manage the annual brand plan and marketing calendar, working closely with
    • the product team on timeline coordination, review cadence for brand marketing
    • initiatives.
    • Conceive, craft, and help execute best-in-class creative and content ideas on brand, on
    • strategy, on time, and on budget.
    • Identify and nurture a creative network in order to hire successfully and quickly for both
    • full time and freelance needs
    • Continually survey, discuss, and share art, culture, and trends with the organization.
    • Create internal marketing briefs that inspire creativity throughout all partners

    Need to have:

    • Bachelor's degree in marketing, communications, business or related field
    • 3+ years experience in developing strategic brand and creative direction at a creative
    • agency and/or in-house creative department
    • A scrappy attitude, are highly resourceful, and are not in the habit of depending on large
    • budgets or stacked staffing to complete high-quality projects on time.
    • You have great taste in copy, design, music, movies, series etc.
    • Skilled in managing social driven campaigns and online channels of distribution
    • Ability to be a source of inspiration and energy for the team around you

    Nice to have:

    • Content production experience including; script writing, art direction, directing talent, and post production management.
    • Ability to help out the team in projects not related to your position
    • Skilled in Microsoft/Adobe Suite

    If you want to add a little juice to your application feel free to send us your thoughts on these

    questions:

    • What marketing initiative are you most proud of that you worked on? Why?
    • What are you most proud of that is not on your resume? Why?
    • What do you love to do (work or personal)? What company/person/account gives you the most inspiration for what you love to do?
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