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Associate director of marketing - Memphis, United States - Transnetyx
Description
Transnetyx is seeking a Director of Marketing to join our talented Marketing Team
You will be responsible for the development of an integrated external and internal marketing and communication strategy for the company and its products that underpins our business growth, raises awareness, establishes a market position, increases revenues, and supports a meaningful customer and employee experience.
The Director of Marketing will also be responsible for building and managing early commercial leads, with tools and metrics for effective MQL management, SQL generation, and closed deals.
Models the YX Ten+ core values, mission, and vision of Transnetyx.
If you haven't already, we invite you to visit our Careers website to learn more about our Mission and Vision, our Award-Winning Culture, and why our employees have ranked us a Top Workplace six years in a row.
The Role
WHAT YOU WILL BE DOING DAY TO DAY
Strategic Planning and Implementation:
Develops an integrated external and internal marketing and communication strategy for the company and its products.
Develops near and long-term marketing strategies to achieve growth targets.
Leads the development, implementation, and management of multi-channel global marketing programs and campaigns.
Oversees conference selection, exhibits, event marketing, and KOL speaker strategy.
Content Management and Branding:
Maintains a marketing communications calendar.
Ensures quality control and delivery across all content formats.
Develops and maintains core knowledge of competitive intel and products.
Oversees the Transnetyx corporate and product brands.
Performance Monitoring and Improvement:
Reports on inside sales metrics and suggests improvements.
Regularly seeks feedback from collaborators, sales, leadership team, and customers.
Establishes processes to ensure marketing and communications deliverables are executed on time, in scope, and on budget.
Ensures feedback mechanisms and data analytics are in place to monitor audience engagement and ROI.
External Collaboration and Compliance:
Selects, manages, and collaborates with external agencies and consultants.
Establishes and monitors staff performance and development goals.
Ensures sales, finance, and legal policies and procedures are met.
Transnetyx is rated by its employees as a Top Workplace six years in a row in Memphis, Tennessee, where our headquarters is located along with National Recognition as a USA Top Workplace for three consecutive years We give credit to our strong culture and a team made up of unique individuals who are focused on living our YX 10 Values and serving our company's mission, serving the research community.
WHAT YOU WILL BRING
EDUCATION:
Bachelor's degree
EXPERIENCE:
Seven or more years of experience in relevant field with strong service and administrative training.
REQUIRED SKILLS:
Must be expert user of Microsoft Office 360 (e.g., Excel, Word, Powerpoint), project management tools (Trello, Jira, Asana), and martech solutions (Hubspot, Salesforce, CMS, etc.)
Additional Skills/ Competencies:
Must possess strong interpersonal skills and have the ability to work cooperatively and collaboratively with all levels of employees, management, and third parties in order to ensure quality customer service.
Must possess outstanding communication (verbal and written), interpersonal, and customer service skills and have the ability to communicate effectively in a multi-ethnic and multi-cultural customer setting.
Must have the ability to proactively address issues in a quick, creative, and innovative manner.Must be outgoing, flexible, adaptable, and energetic.
Must be analytical, be attentive to detail, and have the ability to prioritize and multi-task using strong time management and organizational skills.
Must demonstrate a strong work ethic including great personal drive, motivation, discipline, and initiative; including the ability to work both independently and as a part of a team.
Why You'll Love Us:
Our company's mission is to provide the most efficient path to discovery for researchers across the globe. Transnetyx has the technology and processes to provide faster, easier, and more accurate results worldwide to biomedical researchers. By optimizing resources, Transnetyx has paved the way for research to advance and deeper understandings to emerge.
Transnetyx has genotyped more than 30 million samples in 24 or 72 hours with 99.97% accuracy, and introduced a full suite of complementary services, including Genetic Monitoring, Microbiome Analysis, Transnetyx Tissue, and the Colony + AMI software.
Everything we do and where we focus our energy and talent adds to the amazing work already being done to serve the scientific community.
We are proud of our unique culture of high-performers who LOVE what we do and can be bold in holding ourselves and one another respectfully accountable for the kind of workplace where we can all thriveWe offer an extensive array of benefits designed to support your health, well-being, and professional growth.
Here's what you can expect:
Health Insurance
Life Insurance
Dental Insurance
Vision Insurance
401(k) and matching
Health Savings Accounts (HSAs)
Medical Flexible Spending Account
Dependent Care Flexible Spending Account
Tuition Reimbursement
Health & Wellness Programs
Vacation Leave
Sick Leave
Holiday Pay
Paid Time Off
Paid Parental Leave
Long-Term Disability
Short-Term Disability
Reimbursements
About Transnetyx
Visit our Careers website to learn more about our benefits and perks, our commitment to Diversity, Equity, Inclusion and Belonging, and why our employees choose Transnetyx.
DEI Statement:
We are committed to building and developing diverse teams so that we can better understand and serve the multifaceted cultures and identities of our customers.
At Transnetyx, our DEIB efforts focus on uplifting the experiences and perspectives of underrepresented groups and doing the work that draws out the best in all of us.
EOE Statement:
Transnetyx is an equal opportunity employer/affirmative action employer.
Qualified applicants will receive consideration for employment without regard to race, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.
Applicants needing accommodations during any step of the interview process may contact Human Resources.U
S Candidates:
*Reasonable Accommodations will be made in accordance with the American with Disabilities Act.
Founded in 2000, Transnetyx is dedicated to helping scientists accelerate research with fast, easy, and accurate real-time PCR genotyping.
We are the trusted automated genotyping resource for thousands of researchers in universities, hospitals, and bioscience companies around the world.
We offer more than an amazing career but a safe workplace where every employee has a voice. We emphasize our positive culture by challenging employees to live by our core values - the YX Ten.We also offer an array of benefits including a comprehensive benefits package for full-time employees, along with notable offerings to our part-time employees, generous paid time off, wellness benefits and initiatives, health reimbursements, and medical coverage starting the day of your employment with no waiting period.
For a more comprehensive list, please visit our careers website atTransnetyx is an equal opportunity employer/affirmative action employer.
Qualified applicants will receive consideration for employment without regard to race, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.
Applicants needing accommodations during any step of the interview process may contact Human Resources by phone ator by email at
.
When you apply for employment with Transnetyx, we will process your application data, background, including your employment and education history, assessments, and references as necessary to consider your job application for open positions.
Transnetyx participates in the E-Verify program in locations as required by law.
This link leads to the machine-readable files that are made available in response to the federal Transparency in Coverage Rule and includes negotiated service rates and out-of-network allowed amounts between health plans and healthcare providers.
The machine readable files are formatted to allow researchers, regulators, and application developers to more easily access and analyze data.
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Associate director of marketing professionals in Memphis
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Joseph Ferrante
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Shelby Curry
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