Strategic Account Manager - Grand Rapids, United States - The C2 Group

    The C2 Group
    The C2 Group Grand Rapids, United States

    2 weeks ago

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    Description

    Position Summary:


    The Strategic Account Manager is responsible for the overall business development target achievement in sales to both existing and support of new client bases.

    The Strategic Account Manager serves as the primary point of contact in the new sales acquisition process, maintaining the relationship in an ongoing account role in the client journey.

    In both new and existing sales focuses, the Strategic Account Manager will develop high level sales strategies, qualify each opportunity in alignment with C2's sales processes, and deliver sales proposals and contracts utilizing C2's proven process.

    The role is a member of the Sales and Marketing team and also supports and collaborates with teammates to promote team success against overall sales goals.

    The C2 Group is located in Grand Rapids, Michigan. We support a flexible and remote work environment.

    Our preference for this position will be candidates located in Michigan or the Midwest, allowing for occasional trips to Grand Rapids.


    About C2:
    The C2 Group is a Midwest based digital thought leader that creates and supports world class content management experiences. C2 drives digital value creation with our special blend of strategy, candor and team. We rely on trust and clear communication to do our work.

    The foundation of our culture is one of coaching and partnerships, enabling the talented people we work with, both internal and clients, to thrive.


    Core Values:
    Intentional – Intent drives how we engage our work and interact with others. Deliberate action, focus, willingness, empathy, and staying calm under pressure each exemplify being intentional. We seek to be purposeful in our actions and thoughtful in our delivery.
    Enthusiastic – Enthusiasm shapes our actions while demonstrating knowledge, passion, and confidence. Our work requires maintaining a realistic and positive vision for the future. Whether it's in service to team or task, we look to engage with a positive focus and energy.
    Low Ego – Maintaining a low ego provides the right context for serving others. While we are all talented and unique contributors, we realize success is ultimately a team pursuit. We aspire to be accountable, receptive to feedback, and team-oriented.

    Accountabilities of the Strategic Account Manager:
    Develop and close sales qualified leads against quarterly goals
    Convert marketing leads into sales opportunities
    Work across departments to scope and sign new business opportunities
    Engage in partner networking opportunities as a representative of The C2 Group
    Strategic outreach to previous and existing client relationships
    Prospect for new opportunities within C2 VTO
    Create and maintain account strategies and associated opportunities
    Establish annual goals for each account and a plan for how to achieve that goal
    Align account strategies against annual existing client sales goals
    Responsible for long term client growth against plan
    Demonstrate a strategic approach to shaping work, own the project scoping process
    Work across departments to shape and present project scope
    Execute overall sales management process to allow for internal support of scoping and documentation to close sales
    Execute contract management process from creation to signature
    Manage contract negotiation process, elevating points as necessary to VP of Growth
    Execute legal documentation in support of closure of sales, specifically NDA, MSA and SOW documents
    Maintain accurate and current contract templates in contract creation via Proposify
    Drive utilization and accuracy of sales tools including HubSpot and Proposify
    Track all sales activity, demonstrating results and providing data to inform pipeline management
    Maintain sales opportunity pipeline data in Hubspot
    Maintain accurate contact information for all leads/sales contacts
    Develop and manage proposals / pitch presentations
    Drive the creation of sales proposals and pitches
    Maintain pitch and proposal materials, working from standard boilerplate and customizing the sales approach to each client
    Ensure continuity between marketing messaging and sales materials

    Education & Experience:
    Bachelor's degree specializing in business administration, IT, computer science or equivalent work experience.
    Minimum three (3) years selling custom software solutions.
    One (1) to two (2) years of experience managing digital projects and account relationships.
    Experience translating technical information to non-technical users.
    High level understanding of digital project life cycle and resource allocation.
    Experience managing client relationships and overall satisfaction.
    Experience delivering sales pitches to clients, or similar experience.
    Understanding of resource planning and developing high level plans based on capacity.
    Interviews for this role will begin in April.

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