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Lakeland

    Associate Director of Marketing and Community Partnerships - Lakeland, United States - WEDU PBS

    WEDU PBS
    WEDU PBS Lakeland, United States

    4 weeks ago

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    Description

    JOB DESCRIPTION: Associate Director of Marketing and Community Partnerships
    OBJECTIVE: To obtain corporate support for WEDU via program and
    non program related underwriting and sponsorships.
    REPORTS TO: Vice President of Marketing and Community Partnerships

    RESPONSIBILITIES:

    1. Obtain new corporate support throughout the 16 counties we serve but with a focus on Lakeland but not exclusively. The ideal person needs to be efficient and effective per individually established sales and activity goals.
    2. The job is largely in-person visits, zooms and cold calls for new business for WEDU. Advertising agencies, and other entities are also opportunities for new partnerships.
    3. Coordinate individual on-air, on-line, print, events, production and streaming for assigned accounts.
    4. Prepare reports, contracts and meet specific contract processing guidelines in a timely manner.
    5. Participate in business-related community organizations; establish and maintain positive community relations for WEDU.
    6. Maintain excellent internal and external communications; adhere to safety and security policies of the station.
    7. Perform any other incidental duties & assist with planning off-air events as assigned.
    MINIMUM EXPERIENCE
    • Bachelor's degree preferred.
    • Two years of media market or related sales experience in the market
    • Success selling digital assets and sponsorships.
    • Exceptional interpersonal and communication skills. Public speaking experience a plus
    • Strong problem solving, creativity and multi-tasking capabilities.
    • Proven ability to handle confidential information.
    • Ability to work independently as well as part of a team.
    • Basic experience with computer software (M.S. Office Suite)
    • Basic knowledge of CRM Systems
    WEDU is committed to Equal Opportunity Employment and fully supports workplace diversity - all applicants are welcome.

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