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    Specialty Content Strategist - Indianapolis, United States - Corteva

    Corteva
    Corteva Indianapolis, United States

    3 weeks ago

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    Description

    Description


    Who We Are and What We Do:
    At Corteva Agriscience, you will help us grow what is next. No matter your role, you will be part of a team building the future of agriculture – leading breakthroughs in the innovation and application of science and technology that will better the lives of people all over the world and fuel the progress of humankind.

    We have an exciting opportunity for a Content Strategist (U.S. Crop Protection) to join our U.S. Marketing Communications Team in Indianapolis, Indiana This position is responsible for planning and the over-arching content strategy for all Corteva Crop Protection.

    What You'll Do:

    • The primary purpose of this position is to oversee the day-to-day management of our editorial calendar and all marketing content planning and optimization to ensure customer engagement, brand consistency, and a positive customer experience
    • Partner with Content Leader, MCMs, Social Leader, and agency partners to develop a content strategy for U.S. Crop Protection
    • Conduct content audits to identify gaps/opportunities and work with the content manager to fill in gaps/optimize existing content
    • Plan content capture opportunities to best showcase portfolio subject matter experts and influencers
    • Ensure consistency across all content, from websites to social media channels and videos
    • Maintain a calendar of project deadlines and content launch dates
    • Develop content and retargeting journeys, in conjunction with MCMs and campaign managers
    • Develop test/learn/iterate content pilots regularly for content initiatives
    • Seek content partnerships with a portfolio that adds value
    • Work closely with Crop Protection Content Specialists, agency partners, and freelance writers to ensure content execution and process optimization

    Qualifications


    Education:

    • You have a Bachelor's degree in Journalism, Marketing, Communications, or related field

    What Skills You Need:

    • Five (5) or more years' experience in content strategy, planning, and content distribution (utilizing digital channels to distribute content)
    • Previous education and experience in digital marketing project management
    • You are a superior communicator (writing, presentations, content creation, etc....) and have proven experience working successfully with a variety of stakeholders
    • You are a creative thinker and self-starter, who can take initiative, be proactive, and work independently
    • You are comfortable with technology and possess an excellent computer aptitude including the use of Microsoft Applications (Outlook, Word, Excel, PowerPoint, etc.), and are willing and able to learn other company-specific applications as required
    • You are a creative thinker and self-starter, who can take initiative, be proactive, and work independently
    • Foundational understanding of the U.S. Agriculture industry

    What Makes You Stand Out:

    • Previous knowledge and experience within the Agricultural industry

    Work Authorization & Relocation:

    • VISA Sponsorship is not available for this position
    • A relocation package is not offered for this position

    Flexible Work Location (may work 1-4 days at home per week)

    • This role can accommodate a flexible work arrangement where you may work multiple days a week from home

    Benefits – How We'll Support You:

    • Numerous development opportunities offered to build your skills
    • Be part of a company with a higher purpose and contribute to making the world a better place
    • Health benefits for you and your family on your first day of employment
    • Four weeks of paid time off and two weeks of well-being pay per year, plus paid holidays
    • Excellent parental leave which includes a minimum of 16 weeks for mother and father
    • Future planning with our competitive retirement savings plan and tuition reimbursement program
    • Learn more about our total rewards package here – Corteva Benefits
    • Check out life at Corteva

    Are you a good match? Apply today We seek applicants from all backgrounds to ensure we get the best, most creative talent on our team.

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