- Create the department's advocacy content for digital, social, and earned media to further position Texas REALTORS as the premier voice for real estate advocacy in Texas.
- Collaborate with Texas REALTORS staff on advocacy content in the association's member and consumer communications to inform critical audiences and increase awareness of REALTOR engagement in politics and public policy.
- Coordinate communications and projects with Texas REALTORS Staff
- Design outreach strategies to support member and consumer engagement in the association's political and policy positions at the local, state, and national levels
- Develop, execute, and report the effectiveness of public affairs and communications strategies and plans for key state advocacy priorities; use market research and data to determine message-targeting strategies across a variety of channels
- Create attractive, easy-to-understand content and deliverables, including digital, video, social media, and print projects
- Perform other duties as assigned
- Two to four years of professional experience in marketing, advertising, or a similar field
- Bachelor's degree in marketing, advertising, communications, or similar discipline (additional professional experience may be substituted for degree)
- Familiarity with standard concepts, practices, and procedures involving marketing and communications campaigns is preferred
- Strong organizational skills
- Ability to juggle projects while meeting strict deadlines
- Excellent attention to detail
- Enthusiasm to learn new information and skills
- Work well independently and in collaboration with team members
- Ability to create clear, engaging content
- Positive attitude toward diversity, equity, and inclusion
- Knowledge of grammar and punctuation rules
- Ability to follow a house stylebook and brand guidelines
- Experience working with communications technology platforms, such as project management
- tools, content management systems, digital analytics tools, email platforms, social media,
- collaboration platforms, etc.
- Knowledge of the legislative process is helpful but not required.
Advocacy Communications Manager - Austin, United States - Texas REALTORS®
Description
Texas REALTORS is a 140,000+ member statewide professional trade organization located in Austin, Texas. Its culture empowers employees in a team-oriented, supportive environment within steps of the Texas Capitol. In 2021, Texas REALTORS was recognized as a Top Workplace by the Austin American-Statesman. The organization seeks a dedicated, goal-oriented individual to join our team as Advocacy Communications Manager.
The primary responsibility of the Advocacy Communications Manager is to develop and articulate messaging that promotes the association's advocacy efforts. The position is responsible for disseminating clear, engaging messages regarding political and public policy issues to diverse audiences, including the association's members and leaders, lawmakers, and consumers.
A successful candidate is familiar with the REALTOR organization's role as a leader in real estate advocacy and is skilled at communicating public policy issues clearly to promote awareness and engage audiences.
Salary: We offer a competitive salary based on experience and qualifications and an extensive array of employee benefits.
Contact: Send resumes and inquiries to Tray Bates )
JOB DESCRIPTION, DUTIES, AND RESPONSIBILITIES
SKILLS AND QUALIFICATIONS