- Deliver annual plan: revenue, gross margin, EBITDA, and cash targets.
- Run a weekly operating cadence across sales, marketing, product/content, finance, and operations (production, LMS, accreditation).
- Institutional/B2B: build relationships with health systems, medical groups, residency programs, and payors; negotiate bulk/content licensing; manage enterprise pipeline and renewals.
- Set strategy and hold vendors accountable for paid search (Google/Microsoft), SEO/CRO, email/SMS, affiliate, creative, and analytics.
- Approve monthly testing roadmaps; reallocate budgets to maximize ROAS/CAC; ensure transparent, platform‑direct media billing.
- Oversee catalog/merchandising and landing‑page performance on the commerce platform.
- Prioritize the roadmap across enduring CME, board review, micro‑learning, and new specialties.
- Ensure content quality (faculty, peer review) and timely release/expiration management; expand credit types (ABIM/ABFM/ABP MOC, etc.).
- Partner with medical editors and production to transform long‑form lectures into multi‑module, accessible digital products (captions, transcripts, handouts).
- Maintain full compliance with ACCME Standards for Integrity & Independence and AMA PRA Category 1 Credit requirements; oversee disclosures/COI, learning objectives, evaluations, outcomes, recordkeeping, and audits.
- 10–15+ years in CME/medical education or closely related health content businesses; 5+ years owning a P&L or running a business unit.
- Proven track record scaling DTC e‑commerce and/or institutional sales in CME/ed‑tech/medical publishing.
- Deep familiarity with ACCME/AMA PRA and (preferably) MOC programs (ABIM/ABFM/ABP, etc.).
- Strong vendor management and contracting skills; comfort with global/outsourced operating models.
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Vice President, Health Content - Johns Creek - Stellar Consulting Solutions, LLC
Description
Job Title: Vice President, Health Content (CME) – Head of OakStone/Health Content Vertical
Location: United States (remote/hybrid).
Reports To: CEO
Role Summary
Own the P&L, growth, and day‑to‑day operations of the OakStone CME business (and adjacent health content lines). This VP blends commercial leadership (B2C e‑commerce + B2B institutional sales) with production & accreditation operations to drive profitable growth. The leader will optimize marketing (incl. outsourced execution), modernize digital products, and ensure bulletproof ACCME/AMA compliance.
Key Responsibilities
1) P&L Ownership & Operating Rhythm
3) Marketing & eCommerce (Execution via internal + outsourced teams)
5) Accreditation, Compliance & Risk
Qualifications
Excellent cross‑functional leadership with clinicians, SMEs, editors, marketing, and engineering
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Vice President, Health Content
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Senior Product Manager, Global Commercial Enablement
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Senior Product Manager, Global Commercial Enablement
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Administrative Assistant
Only for registered members Johns Creek, GA
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Tech Writer 1
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warehouse supervisor
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Marketing & Events Intern
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Digital Marketing and Sales Specialist
Only for registered members Johns Creek, GA
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Digital Marketing and Sales Specialist
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Corporate Communications Specialist
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Corporate Communications Specialist
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Corporate Communications Specialist
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Retail Marketing Manager
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Corporate Communications Specialist
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Digital Marketing Manager
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AVP, Curriculum
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AVP, Curriculum
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