Americas Regional Marketing Manager - Niskayuna, United States - Knewin

    Knewin
    Knewin Niskayuna, United States

    3 weeks ago

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    Description

    Job Title:
    Americas Regional Marketing Manager - Silicones/Material Sciences


    Summary:


    The Americas Regional Marketing Manager will be responsible for developing and executing across the segments of Automotive, Display & Micro Electronics and Consumer Electronics.

    In this role, this position will drive growth and profitability in the Americas region through working closely with the commercial leader, global market segment leaders and other functional teams.

    The Regional Marketing Manager will work closely with the sales and R&D teams to address market unmet needs, drive and lead local NPI programs, develop and execute promotional campaigns, drive lead generation, and support customer engagement efforts.


    Responsibilities Include:


    Lead, develop and manage short-/long-term growth portfolio (pipeline) in the segments of Automotive, Display & Micro Electronics and Consumer Electronics.


    Collaborate with Automotive, Consumer and Display Electronics Global Marketing Segment Leaders to Lead short- and long-term America growth strategies development and execution in conjunction with different functions and global segment leaders including product positioning, differentiation, pricing, and roadmap.

    Align product offerings with market demands and customer requirements.


    Facilitate technical discussions with customers in America, ensuring alignment and refinement of customer requirements with our internal process engineering teams.


    Formulate intricate business and marketing plans, evaluating market penetration and product positioning to foster competitive advantage, revenue growth, and market share expansion.

    Execute thorough competitive analysis for specific products or product lines.


    Play an instrumental role in devising sophisticated pricing strategies aimed at establishing and safeguarding a leadership position in market share, simultaneously elevating profit margins.

    Develop marketing tools to ensure the success of complex product introductions.


    Oversee the complete lifecycle of complex products, managing their introduction and guiding them through subsequent phases until their eventual retirement from the market.

    Represent the Americas ADE function in Electronics acting as a business partner with other functional leaders.


    Lead Americas ADE function working closely with commercial team to ensure provision of adequate ADE capability and support to drive growth.


    Build up ADE team's expertise and sufficient technical capacity to serve growth needs; Set up strategic programs for each ADE from our growth portfolio.


    Lead ADE team to develop standard data packages, product roadmaps, and sales tools for all market relevant new product launches, and relevant work of global products as well if needed.

    Lead NPI projects from CTQ identification, application development, customer onsite support, data package development and technical service to customer before and after commercial go


    Work with GMM to develop standard data packages and sales tools for all new product launches, and for our most important global products.

    Responsible for regional marcom work, digital marketing tool development through collaboration with EM global marketing communication manager

    Completes other duties as assigned


    TRAVEL:
    25-30%

    Qualifications:
    The following are required for the role
    BS in Chemistry, Engineering, Material Science, or a related business degree


    More than 5 years of experience in a marketing role with Electronics-related industries including but not limited to Automotive, Semiconductor, and Consumer Electronics.

    Able to lead technical discussions with customers.


    Capable of leading communications with various internal teams such as global marketing, global technology teams, manufacturing sites at different regions, quality, procurement, product stewardship, etc.

    function teams at multiple sites.

    Excellent presentation skills.

    Development of business and marketing strategy.

    The following are preferred for this role:
    More than 5~8 years of experience in the silicone industry preferred

    Strong technical or business background in Semi-conductor Packaging

    3~5 sales experience

    Master/PhD Degree in Business or MBA or the related field

    English and Mandarin language skills

    PHYSICAL DEMANDS /


    WORK ENVIRONMENT:


    The physical demands and work environment characteristics described here arerepresentative of those that must be met by an employee to successfully perform theessential functions of this job.

    Regularly required to sit, talk, and hear, use hands to type,handle or feel. The employee is frequently required to reach with hands and arms. Visualacuity to use a keyboard, prepare and analyze data and figures, transcribe, view acomputer terminal, and do extensive reading.

    May require ordinary ambulatory skillssufficient to visit other locations; or the ability to stand, walk, lift, carry, and move a lightto medium weight.

    Requires good hand-eye coordination, and arm, hand, and fingerdexterity, including the ability to grasp, and visual acuity to use a keyboard, operateequipment and learn technical information.

    Light lifting is required.
    The environment for this position is an office setting. Reasonable accommodations maybe made to enable individuals with disabilities to perform essential functions.

    What We Offer:

    Base Pay Range:
    $107, $157,850.00

    The

    actua l

    salary

    offered

    i s determined

    by

    factors including but not limited to education, experience, skill

    set s, and geography.

    Local geographic pay differentials may not be reflected in the above pay range

    and will be discussed with you by a

    member of the HR team

    when

    applicable .

    If you are interested in this position,

    we'd

    ask that you apply

    #BePartoftheSolution
    Additionally, this role

    is

    eligible for incentive or sales variable compensation payments.

    The amount of these incentives is based on the terms of the Company's incentive plans, the Company's financial performance, and/or individual employee job performance.

    At Momentive, compensation is one part of your

    overall

    package. We offer a

    fantastic

    variety of

    total rewards

    and development programs to support your unique needs for overall well-being and personal career aspirations.
    Flexible , hybrid or remote

    work schedules

    may be available based on

    role.

    Health, dental & vision insurance, including critical illness coverage and optional orthodontia coverage.

    Paid parental leave for the birth of a child; adoption and surrogacy reimbursement.

    Short term disability with 100 % base

    salary coverage.

    Company funded counseling

    (EAP)

    and

    assistance

    finding care for children, parents, or pets.

    25 days

    of Paid Time Off (PTO) plus paid holidays.

    Additional

    time off with years of service.

    401k savings plan with 5% employer match plus

    additional

    contribution based on years of service.

    Student debt pay-off program.

    Professional development programs and courses.

    Wellness

    programs

    and

    f inancial education.


    About Us:
    Momentive is a premier global advanced materials company with a

    cutting-edge

    focus on silicones and specialty products.

    We deliver solutions designed to help propel our customer's products forward—products that have a profound impact on all aspects of life, around the clock and from living rooms to outer space.

    With every innovation, Momentive creates a more sustainable future.

    Our vast product portfolio is made up of advanced silicones and specialty solutions that play an essential role in driving performance across a multitude of industries, including agriculture, automotive, aerospace, electronics, energy, healthcare, personal care, consumer products, building and construction, and more.

    Momentive believes a diverse workforce empowers our people, strengthens our business, and contributes to a sustainable world. We are proud to be an equal opportunity employer .


    Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any characteristic protected by law.

    To be considered for this position candidates

    are required to

    submit

    an application

    for employment and be of legal working age as defined by local law .


    An offer may be conditioned upon the successful completion of pre-employment conditions, as applicable, and subject to applicable laws and regulations .


    Note to third parties:


    Momentive is not seeking or accepting any unsolicited assistance from search and selection firms or employment agencies at this time.

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