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Brand Manager
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Brand Manager
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Bridgeway Professionals Inc Lancaster, United StatesONE LEARNS PEOPLE THROUGH THE HEART, NOT THE EYES OR THE INTELLECT – Mark Twain · LIFE IS 10% WHAT HAPPENS TO YOU AND 90% HOW YOU RESPOND TO IT – Lou Holtz · THERE IS ONLY ONE WAY TO SUCCEED AT ANYTHING AND THAT IS TO GIVE EVERYTHING – Vince Lombardi · FAITH IS TAKING THE FIRST S ...
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Associate Brand Manager
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Associate Brand Manager
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Sr. Brand Manager
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Nutramaxlabs Laboratories Lancaster, United StatesSummary of the Position: · Responsible for setting brand priorities and achievement of brand marketing objectives. Develops marketing and business plans that align with organizational goals and objectives with focus on sales growth, profit margins, and market share targets. · Rol ...
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Associate Brand Manager
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Optomi Lancaster, United StatesAssociate Brand Manager (On Site - Lancaster, SC) · Optomi, in partnership with an industry leader within veterinary sciences is seeking an Associate Brand Manager for their Lancaster, SC location This Brand Manager will be responsible for assisting in the development and executi ...
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Associate Brand Manager
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Optomi Lancaster, United StatesAssociate Brand Manager (On Site - Lancaster, SC) · Optomi, in partnership with an industry leader within veterinary sciences is seeking an Associate Brand Manager for their Lancaster, SC location This Brand Manager will be responsible for assisting in the development and executi ...
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Associate Brand Manager
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Nutramax Laboratories Lancaster, United StatesSummary of the Position: · We are seeking an Associate Brand Manager to join our team to support the development and execution of strategies across our pet brands. The Associate Brand Manager will collaborate with cross-functional teams to ensure our products meet consumer needs ...
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Sr. Brand Manager
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Nutramaxlabs Laboratories Lancaster, United StatesSummary of the Position:Responsible for setting brand priorities and achievement of brand marketing objectives. Develops marketing and business plans that align with organizational goals and objectives with focus on sales growth, profit margins, and market share targets.Roles and ...
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Equine Associate Brand Manager
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Nutramaxlabs Laboratories Lancaster, United StatesSummary of the Position: · We are seeking an Associate Brand Manager to join our team to support the development and execution of strategies across our pet brands. The Associate Brand Manager will collaborate with cross-functional teams to ensure our products meet consumer needs ...
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Equine Associate Brand Manager
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Nutramaxlabs Laboratories Lancaster, United StatesSummary of the Position:We are seeking an Associate Brand Manager to join our team to support the development and execution of strategies across our pet brands. The Associate Brand Manager will collaborate with cross-functional teams to ensure our products meet consumer needs and ...
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Associate Brand Manager, CPG
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Associate Brand Manager, CPG
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Associate Brand Manager, CPG
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International Staff Consulting Lancaster, United StatesGrowing consumer packaged goods company with great benefits and growth opportunities · Assist in the development and execution of brand plans to support product launches, promotions, and campaigns across multiple channels, including digital, social media, and traditional media. ...
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Equine Associate Brand Manager
3 weeks ago
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Equine Associate Brand Manager
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American Horse Publications Lancaster, United StatesSummary of the Position: We are seeking an Associate Brand Manager to join our team to support the development and execution of strategies across our pet brands. The Associate Brand Manager will collaborate with cross-functional teams to ensure our products meet consumer needs an ...
Sr. Brand Manager - Lancaster, United States - Nutramaxlabs Laboratories
Description
Summary of the Position:
Responsible for setting brand priorities and achievement of brand marketing objectives.
Develops marketing and business plans that align with organizational goals and objectives with focus on sales growth, profit margins, and market share targets.
Roles and Responsibilities:
Develops and manages 4P strategy for the brands across categories.
Works with the marketing team to ensure the effective and efficient execution of marketing plans.
Develops deliverables that support brand marketing programs and campaigns.
Lead, manage, and develop team members to increase talent, marketing expertise, and drive performance; participate in the recruiting and selection of industry-leading talent to build a high-performing team; proactively shape culture to develop highly aligned, motivated marketing team.
Work with leadership to develop strategies and opportunities for market positioning, line extensions, new products.
Coordinating all aspects of new product launches relating to the brands.
Design and develop advertising and promotional strategies which will meet or exceed company goals and objectives.
Partner, coordinate and communicate with Retail Marketing, Sales, Digital and e-commerce partners and other key stakeholders to ensure that objectives, tactics, and long-term strategies are aligned and executed appropriately to achieve business goals.
Coordinating market research to identify opportunities for increased penetration and growth of existing products.Measure and evaluate marketing campaigns effectiveness and recommend improvements/changes.
Analyze results of sales/marketing efforts for brands and make recommendations for change
Provide executive summary to management and key stakeholders marketing plans, programs, performance, success stories, and other key insights.
Share best practices and organizational learnings with the broader team and company-wide, where appropriate.
Recommending changes, additions, and deletions to brands/existing product line.
Working to establishing marketing forecast to be reviewed with manufacturing and sales.
Coordinating label/printed material production according to approved procedures and customer needs.
Coordinating promotion requirements with sales, manufacturing and outside vendors.
Perform other assigned duties as may be required in meeting company objectives
Communicate effectively with other departments within the organization and function within a team environment.
Regular attendance is required.
Minimum Requirements:
Bachelor's Degree
6 years of marketing experience, including brand management
Broad marketing experience successfully using various media channels such as print, radio, digital, PR, and/or social media
Must possess strong organizational and leadership skills with the ability to multitask in a fast-paced environment.
Must be creative, with strong written and verbal communication skills.
Must be computer literate, preferably in Windows
Preferred Experience and Skills
A Master's Degree and/or Master of Business Administration preferred.
Sales and Marketing experience in a CPG organization
International or global development experience
Supervisory Responsibilities:
YES
This position is 100% on site in our Lancaster, SC headquarters.
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