Social Media Coordinator - Bee Cave Road Austin, Texas, United States
3 hours ago
Job description
DescriptionThe Social Media Coordinator's primary function is to create, develop, and implement the overall social media strategy for all Austin Ridge campuses. This role is properly suited for a detail-oriented, creative, self-starter who loves storytelling and wants to use social media to reach more people with the gospel. This role will report to the Communications Director and is a critical component of the Director's overall communications strategy for the Ridge.
RESPONSIBILITIES
- Develop and execute a comprehensive social media and content strategy for Austin Ridge in partnership with the Communications Director, ensuring alignment with overall brand and ministry goals
- Lead campus-level social media presence, while collaborating with ministry-specific account managers to ensure consistency, clarity, and cohesion across all platforms.
- Create engaging, platform-specific content for Facebook, Instagram, and X (Twitter), with an eye toward expanding onto emerging platforms as appropriate.
- Monitor platform trends, best practices, and cultural conversations, proactively adapting strategy to maximize reach and engagement
- Track, analyze, and report on performance metrics, providing monthly insights and recommendations to improve engagement, growth, and effectiveness.
- Recruit, equip, and lead a team of volunteer social ambassadors, including photographers and videographers, building a sustainable and scalable content pipeline across campuses.
- Support creative initiatives and special projects, including event campaigns, photoshoots, video production, and seasonal storytelling efforts.
- Capture real-time content on Sunday mornings and at key ministry events, including major holidays such as Christmas and Easter.
- Participate in weekly ministry meetings, staff gatherings, and retreats as requested, contributing to broader team collaboration and alignment
- Fulfill additional responsibilities as assigned, supporting the overall mission of Austin Ridge.
QUALIFICATIONS
- Enthusiasm for ministering to the church body and a heart to serve others
- A minimum of 3 years experience in social media and content marketing
- Competent, proven, succinct copywriter with a passion for storytelling and wordsmithing (Communications, English, Journalism, or similar degree is preferred)
- Creative photo and video editing experience demonstrated in portfolio
- Demonstrated experience working with Adobe CS, Canva, and Social Media Scheduling software
- Ability to communicate effectively and to be a voice of the brand through our social media channels
- Analytics-driven, focused on creating content, and evolving our strategy with engagement in mind
- Exceptional organizational and time management skills, with a strong attention to detail
- Creative, solutions-oriented approach to tasks and challenges – able to execute upon multiple projects against tight deadlines and work with little supervision
- Commitment to and agreement with the statement of faith of Austin Ridge Bible Church
- It is expected that this person is now or will become an active member of Austin Ridge Bible Church
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