Marketing Coordinator - Edison, United States - PrideStaff

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    Description

    Our client is seeking aREMOTE Marketing Coordinator for a contract (potential contract to hire role)

    **While this role is remote, the candidate MUST be located in New Jersey**

    The Marketing Coordinator, Brand Transition is responsible for understanding brand transition and integration objectives, communicating with marketing vendors, reporting on KPI's, and tracking workflow deliverables for the marketing transition team. The ultimate need is to coordinate and report on the success of initiatives to meet business brand transition goals, communicating with the cross-functional brand transition/integration team.

    Responsibilities:

    • Coordinate project tracking and reporting on communications campaigns such as email, direct mail, and local advertising.
    • Communicate and collaborate with other departments such as online and creative to ensure all teams are aware of our goals and prepared to coordinate content and communications within the planned schedule
    • Execute customer list generation for all transition communications and distribute them to partners such as printers; validate lists with cross-functional teams as necessary and proof results for accuracy
    • Utilize call reporting dashboards to pull monthly reports for Marketing Analyst to update ROI data studio reports
    • Coordinate reporting of local lead generation activities in brand transition and analyze performance with brand transition team.
    • Review spend by vendors each month against invoices
    • Coordinate customer-facing branch transition branding such as uniforms and truck wraps
    Requirements:
    • Bachelors degree; concentration in Marketing or Communications
    • Minimum of 3+ years of experience in Marketing
    • Experience and/or knowledge of decentralized, route-based service industries is strongly desired; including National and Regional Marketing experience
    • Knowledge of a wide range of marketing techniques and concepts, most importantly brand management and marketing communications
    • Proficient in Microsoft Office and Google Suite of software tools